Mindset Shifts for Financial Liberation: Real Estate Success Stories

Title: “Mindset Shifts for Financial Liberation: Real Estate Success Stories”

Episode: 203

“I don’t want to be a slave to a salary or wage. I don’t want to be trapped. I want to be free from all of that.”

In this episode of Profit First for REI podcast, we have Tom Zeeb. He is an author, national speaker, trainer, and real estate entrepreneur who once wanted to break free from his 9-to-5 job.

From having six figures in debt, Tom now works with other real estate investors to achieve their goal of financial freedom by getting their businesses built correctly.

Listen as we share how to do profitable deals. Enjoy the show!

Key Takeaways:

[01:04] Introducing Tom Zeeb

[02:45] Living beyond his means

[09:26] Having a network of people in his journey

[12:19] Tom’s first successful deal

[19:49] Being financially and budget-conscious

[25:03] The multi-exit strategy approach

[31:28] Connect with Tom Zeeb


[07:40] “I should have found a mentor or at least found a system of how-to that I can follow and make things happen.”

[12:30] “The first deal is awesome… but the second deal is more important.”

[21:19] “Everyone thinks they are planning ahead but their action just living moment to moment, day to day.”

Connect with Tom:

Website: https://www.tomzeeb.com/ 

Tired of living deal to deal? 

If you are a real estate investor or business owner who is tired of living deal to deal and want to double your profits, head over here to book your no-obligation discovery call with me. Either myself or someone from my team will hop on a short call with you to get clear on your business goals, remove any obstacles holding you back, and map out a game plan to help you finally start keeping more of the money you work so hard to make. – David


Speaker 1 (00:00):

I wanted what I wanted, and that was primarily a lifestyle. And I wasn’t going to take no for an answer. I wanted to do this. I wanted to be on my own. I didn’t want to have to answer to a boss. I didn’t want to be a slave to a salary or a wage. I didn’t want to be trapped. I wanted to be free from all of that and other people that were expressing their fears to me about my future, but they were coming at it out of that point of fear because they could never see themselves doing it. And you know what? That’s fine. Maybe they never could. The thing is, I’m different and I’m imagining a lot of your listeners are different. They know they could be different than everybody else and go off on their own and do it their way.

Speaker 2 (00:37):

If you’re a real estate investor who’s sick and tired of living deal to deal, then welcome home. Hear from everyday real estate investors just like you, and discover how they’ve completely transformed their business by taking a profit First approach. This is the profit first for R e I podcast, where we believe revenue is vanity. Profit is sanity. It’s time to start making profit a habit in your business. So here’s your host, David Richter.

Speaker 3 (01:04):

We have national speaker and trainer and real estate investor, Tom Zeon today, which this was an amazing episode of which I do these intros after the fact. And this one, going from a dark place being six figures in debt to having some come to Jesus moments in the real estate world and taking some crazy things at the beginning and turning them these lemons into lemonade down the road. And then I know if you listen to this, can save you a lot of hurt and heartache points you in the right direction. And he gives you some of the best money mindsets I’ve heard just to be able to say, Hey, no more. I don’t want to live. Deal to deal. Gives you some great tips. Hope you enjoy the episode. Thank you so much for listening. Hey everyone, it is David Richter, profit First I podcast here with Tom Zeeb. I’m super excited about this. I got introduced to him from my network and that usually means that those people are incredible because I love my network and the people in it and they trust and other people, and I want to borrow that trust. And Tom, though, I’ve known Tom just because of word of mouth too. I’ve heard him and speak and other places and he helps a ton of people. So Tom, thank you so much for being on the Profit First Show today.

Speaker 1 (02:14):

My pleasure. Thanks for having me, David.

Speaker 3 (02:15):

Yeah, yeah, for sure. So I wanted to go right into it because, okay, looking at your bio, looks like there was this big life altering event that happened that got you out of nine to five, and I think starting with the bang, there might be a good place to start just to get people to know who you are. Why’d you get into real estate? Why are you teaching people? What got you all kicked off?

Speaker 1 (02:37):

Yeah, it was a combination of a bunch of unpleasant events, probably most of them my own doing. The first one was I had sunk horribly in the debt. I was 113 grand in the hall from college loans and credit cards and more credit cards and more credit cards. And I was living way my means, which there’s a certain point you sit there and realize how do I get out of this? So since I couldn’t figure out a way to get out of it and my job, I just escaped for a little bit, took a big old vacation, went on a big adventure trip with my buddies, and we went to India and went whitewater rafting, and I couldn’t stay on the raft in a class five wrap. It hit a really rough wrap, but I went flying. I was sucked on the water, no real time to breather, catch my breath, and instead of being totally scared about the possibilities of what might happen, I found myself getting angry, but not angry at the situation, angry, not at that current situation, get angry at my overall situation.

Speaker 3 (03:37):


Speaker 1 (03:38):

I had done was get into financial trouble. All I had done was keep digging a hole, and now my solution was to escape rather than work on the problem. So I swo to myself that I get out of this thing is going to be different. It was going to be a lot different. But I got back home, David, nothing was different. I still had all the debt now I had more

Speaker 3 (03:57):


Speaker 1 (03:57):

Of the trip. I still had the job. I still wasn’t going to get $113,000 raise. It was like I had no way out and I didn’t know what to do. And then that’s when my eyes became opened to real estate investing because somebody handed me a copy of Robert Kiyosaki’s book, the famous Rich Dad Poor Dad.

Speaker 3 (04:14):

Okay, so that’s how it got kicked off. Then you read that book and then was that it was that game over from there and you just went down that path? Or did it scare you to death and be like, oh, this is it, but I don’t know if I want to do it? What were the feelings after you read Rich Dad? Poor Dad?

Speaker 1 (04:28):

Yeah, if only had been that easy. My feelings were of, I finally had a path forward and a way out. All the frustrations I felt when I was drowning. I now had an answer for them. I didn’t have an answer to those questions before. The thing is though, look, I adore Robert Kazaki. I adore that book, but it gives you a rough idea of maybe what you should be doing with no details. So all I knew was, hey, go buy cash flowing real estate. I didn’t even own my own house. So I went and bought a six unit building. I partnered up with my sister who was in the same shape, bought a six unit building in New York City, in Brooklyn, New York, and I wound up with six professional tenants who knew how to manipulate the system and play the game and not pay us a penny. Now I was drowning even deeper.

Speaker 3 (05:15):

You now, okay, there’s some to unpack there too. So you went out, you read Rich Dad poured it. From the time you read Rich Dad to buying that six unit, how much time had elapsed there? When did you take action? Was it within the first year or how quick did you Oh,

Speaker 1 (05:32):

Well, within the first year, I want to say the four to five month range. I mean, he got me fired up. I was all sparked up, ready to go. I had to make a change. And it was, yeah, maybe five-ish months I was looking and then locked this place down and woo-hoo. Oh, talk about a wild ride.

Speaker 3 (05:49):

Yeah. So talk about that then. So then you actually buy it. You say, I’m going to be different. I’m going to buy into the Rich Dad port ad I’m going to do it. And then you get six professional tenants that know how to not pay. So how did that affect your next real estate investing journey?

Speaker 1 (06:06):

Well, the whole thing was miserable at the time, right? Because now I’ve got a mortgage, I’ve got all this heating oil and a very cold winter. I’ve got all these repairs and I’ve got all these people that aren’t paying now, where’s that money going to come from? So I had made a bad situation worse or I’d made a horrendous situation, absolutely ridiculously horrendous. But luckily during that time, I had discovered my local Real Estate Investors association, and I walked into a room full of real people doing real deals, like real things happening. It wasn’t just book knowledge anymore. It wasn’t the stuff I was reading at the library or the bookstore. It was real people. And I went, oh wow. Look at everything that’s going on here. This is interesting. Let me see what else I could do.

Speaker 3 (06:51):

Okay, so then we’ll go down that road. But before we go down that path, I want to ask, looking back, would you have bought that six unit or what would you have done differently after reading Rich Dad Port Dad? Because it sounds like you were hot to Trott, so you probably would’ve still taken action, but what would you have done now knowing what you know before? Or would you say no, keep it the same because it got you to where you are today type thing?

Speaker 1 (07:19):

No, that’s the interesting thing, right about trauma and trouble is you never want to go through that again, and yet it made you who you are. So why would you want to skip it? So that makes it difficult answer. If I had to do it right, the fact that I was hot to truck was wonderful, but I should have learned something first. I should have learned some actual how to. I should have found a mentor or at least found a system of how to, that I could follow and make things happen rather than basically get my face punched in for many months before figuring it out the hard way. But again, maybe there’s other people like me with a thick skull, and that’s the only way you learn. So I’m not saying I’d want to go through it again, but I would because 20 whatever, three years later, I’m thrilled with the outcome. I’m

Speaker 3 (08:07):


Speaker 1 (08:07):

With what I’ve done in life.

Speaker 3 (08:08):

Well, I like how you put it. You said, I would still do it the same way because of it made me who I am, but if I had to do it right, if I had to go back and now knowing what right is, here’s how to do it, because then that experience helps. The next person can you shorten their gap and that’s why you train and help a lot of people because you’ve gone some down those roads where it’s like, no, no, no, don’t go this way. And it’s like being able to help people from that perspective too.

Speaker 1 (08:35):

Yeah, that’s one of the things I love about helping my students is I can say, look, there’s a pit, there’s a pitfall there. There’s a hurdle. There’s a wall that don’t. It’s going to come out and smack you in the face. So I want you to recognize that’s going to happen, but I also want you to know how to get around it quickly. That way you still get the experience and success of getting around that hurdle or over that, but you don’t get the massive damage done for you by being blindsided by it.

Speaker 3 (09:00):

Yeah. Yeah, a hundred percent. So then, man, I love that because it just helps people get on the right foot, even though you might go down the wrong foot at some point, but it helps you at least, at least get over some of those hurdles faster. Then you went to aea. How did having a network of people help you on your journey? Did that take you to that next level at that point? Or did a worse situation get worse?

Speaker 1 (09:26):

No things got better at that point. Partially, I think it helps in a number of different ways. There’s the obvious detailed knowledge that comes at arria. They have all these different training programs and different guest trainers and Saturday classes that I was taking a ton of those to learn and really drill down. But it’s also something subtly psychological that comes from watching other people actually do something and hearing their success stories for real in front of you, where it wasn’t just book knowledge or late night TV knowledge, it was is real people doing things and that makes something click where it’s, well, if they’re doing it, why can’t I?

Speaker 3 (10:03):

Yeah, that’s a good connection for people to make because a lot of people never even get that opportunity to see other people like that. So if you’re wondering what the heck we’re talking about are Reas and Real Estate Investing Association or there’s meetup groups in your area where real estate investors congregate? That’s what we’re talking about. Look one up in your area. It sounds like it helped Tom and it honestly helped me at the beginning of my career. Just a lot of good connections there. Okay, so keep that going. Then. What was the journey from the reel? Did you go out okay? Wasn’t your only deal, right, the six unit, what was the next deal you did? Did you learn from that? Did you do a home run on the next deal? What happened after that?

Speaker 1 (10:42):

Oh, the next deal, I would absolutely call home run. I started marketing a little closer into home. I was living in Washington DC at the time,

Speaker 3 (10:50):

And I

Speaker 1 (10:50):

Got a small little row house under contract from marketing, negotiated it, put it together, and this one, I had someone else offer to take the contract off my hands. They really wanted that property. And I thought, well, but I was going to fix it up. I’m not done fixing it yet. I haven’t even started. They’re like, no, no, no, no, you don’t understand. I want to buy it from you right now as it is. I didn’t even know how you could do that. You could do that legally. Really. He said, yeah, I’ll walk you through the process. No problem. So I wound up assigning my contract before settlement. This is wholesaling. I just had no idea. I didn’t know the term, I didn’t know anything. So I almost, without knowing what I was doing, I walked off with just shy of $23,000 as a wholesale profit, $22,819 and 66 cents. That changed everything for me.

Speaker 3 (11:41):

Huh? Now it wasn’t a story. Now it was your life.

Speaker 1 (11:45):

Yeah, yeah.

Speaker 3 (11:45):


Speaker 1 (11:46):

I was real serious. My second deal gave me five grand. Just five grand, but yikes. That’s a lot off your first two deals.

Speaker 3 (11:54):

And there

Speaker 1 (11:54):

Was a total change from the disaster I was in before.

Speaker 3 (11:58):

Okay, so then you do that first deal. What’s running through your head at that point? How did it feel doing the, I should say, first deal after the six? We’re not even counting the six, the first successful deal, the first successful deal. How did it feel after that, especially with the debt? I’d love to know how those pieces connected.

Speaker 1 (12:19):

Yeah, well, you have a combination of feelings like, wow, that was incredible. This is great. But then this weird feeling sets in, and I’ve noticed it with everybody I’ve ever trained. The first deal’s awesome, right? There’s nothing like the first time, it’s great, it’s fantastic, but I make the argument that the second deal is more important,

Speaker 3 (12:39):


Speaker 1 (12:39):

Second successful deal because that first time you gotten the deal done, but this little voice in the back of your head says, oh, that was just a fluke. Oh dude, you were just lucky. Now lightning ain’t going to strike twice. And so you actually start doubting that it was anything other than luck.

Speaker 3 (12:56):


Speaker 1 (12:56):

When you do the second successful deal, now wait a minute, lightning did strike twice. You did do this again. You did make it happen a second time. It wasn’t just random. And so that’s when you start to really believe in yourself and that changes everything moving forward.

Speaker 3 (13:10):

Man, I like that a lot. It’s giving yourself that proof of concept so that way you could see like, Hey, it works. It actually works. It wasn’t just a one-off fluke. Okay, so then you did that first successful deal, you did that second deal, which is just as important if not more important. When did you take the plunge into real estate full time? What you at in real estate full time at that point? What else was going on in Tom’s life?

Speaker 1 (13:37):

Well, okay, so when I had bought that six unit building, I quit my job because that’s what I really wanted to do.

Speaker 3 (13:44):


Speaker 1 (13:45):

Because yeah, a six unit building that was now David had things gone well, it would’ve paid out $800 a month.

Speaker 3 (13:51):


Speaker 1 (13:51):

Now I know that sounds maybe okay, but that’s not as much as my job was paying me. And quite honestly, I can’t do the math in my head, but 113,000 in debt divided by a hundred dollars a month, I’m not really sure. That was a way out.

Speaker 3 (14:06):

Yeah, that’s a long, that’s a lot of months. It’s a

Speaker 1 (14:08):

Long time. It’s a lot of months, a lot of years. Maybe a lifetime or more. So I was pretty stupid in that respect too, and had no clue what was going on. And so I had quit my job probably foolishly and prematurely. And when I was in trouble again, and I went and got a temp job, I had a temp job to try to make ends meet and pull it together. And it was that temp job that kept me afloat. Well as the eventual that the 22 8 came along and the five grand came along my first successful deals. And then once I had a few more deals under my belt and I was, Hey, this is moving, this is working, then I was able to not go back to the temp job.

Speaker 3 (14:52):

How far into that, how many deals? So after their second deal, the five K in deal, did you actually say, Hey, I don’t need to go back to the temp job.

Speaker 1 (15:00):

That was the best part. It only took me about six months. I focused hard. I paid all that freaking debt off. What a beautiful day

Speaker 3 (15:08):

Within those six months.

Speaker 1 (15:09):

Within six months. Wow. I mean, it was it before, I was like, how do you do this without a gun or white powder? How do you pay off debt? And then suddenly it was, well, wait a minute. Just keep doing what you’re doing buddy. Keep marketing the fine deals, put ’em in a contract and sell ’em to somebody else at the Rio group. Because there’s a reason that works because the rehabbers are so wrapped up rehabbing properties that they stop marketing for new ones. Therefore, when they’re done, they’re starting over from scratch. And the landlords get so busy managing tenants and toilets that they stop marketing, they stop negotiating, and then when they need something new, they’re starting up again. So if I just stay consistent at finding them and negotiating them, I’ve always got somebody to sell to.

Speaker 3 (15:55):

That’s good. And I like how you tied it back into the Rio. That’s where they were congregating. So you go back there and then you could find the source of your buyers. And that’s really good. And I love what you said. You paid it off in the six months. I also liked how you said without guns or the powder, which was great. So yes, and we condone real estate here. That’s what we’re doing to get there. But I like that because you went from being hopeless of like, I’ve got 113 K in debt, plus all this other stuff going on, plus then I did the six unit. Then it sounds like once you did your first successful deal and then even went back to the temp job and then started doing more deals, you were able to dig yourself out of that hole within six months versus 150 months or whatever it would’ve been with the $800 if you would’ve had that by itself.


So that to me is pretty incredible and should give a lot of people hope, I would think, because there’s a lot of people out there that listening in the real estate world, or even not in the real estate world, wanting get in. And it’s like what you just gave them was hope to be like, okay, get the first deal done. But the second one is proof of concept, and then just keep at, it sounds like you stuck to it too. You had at no point where you’re like, I’m just going to throw the towel in on real estate investing. Did you ever think that for those first six months?

Speaker 1 (17:11):

There’s always doubt at the beginning. And like I said, the second deal locks it in more.

Speaker 3 (17:18):


Speaker 1 (17:18):

Tell you, by the time six months have gone and I’d put another five, six deals under my belt and paid this debt off, I’m onto something here. So even though friends and family, I mean God love ’em, but they were concerned like, well, how are you going to survive without a steady job? How are you going to survive without a pension? And oh my, oh goodness me, healthcare, screw it. I’ll pay for my own healthcare. I mean, it’s one extra deal a year who caress? But that was my mentality. That was because David, I started to realize there was something different. Something had snapped inside of me. I wanted what I wanted, and that was primarily a lifestyle. And I wasn’t going to take no for an answer. I wanted to do this. I wanted to be on my own. I didn’t want to have to answer to a boss.


I didn’t want to be a slave to a salary or a wage. I didn’t want to be trapped. I wanted to be free from all of that and other people that were expressing their fears to me about my future, but they were coming at it out of that point of fear. They could never see themselves doing it. And you know what? That’s fine. Maybe they never could. The thing is, I’m different, and I’m imagining a lot of your listeners are different. They know they could be different than everybody else and go off on their own and do it their way.

Speaker 3 (18:28):

Yeah, no, I love that. And I love how you gave that path of, okay, got in debt because of some of these decisions. Then even did a bad deal at the very beginning, but then even dug yourself out of that hole too. You don’t still own that six unit to you?

Speaker 1 (18:44):

No, no. I lost it. Lost it on a short sale,

Speaker 3 (18:47):

Lost it on a short sale,

Speaker 1 (18:49):

Lost it on a short sale.

Speaker 3 (18:50):


Speaker 1 (18:50):

My initial, as those first and second deals were going down, I was in basically pre-foreclosure audit. I stopped paying that. One of the tenants had attacked my sister when she was trying to collect some rent.

Speaker 3 (19:04):

Oh my

Speaker 1 (19:04):

Gosh. It was bad. The worst. And so I was happy.

Speaker 3 (19:07):


Speaker 1 (19:07):

Let it go. The crazy thing was I couldn’t find an investor to help at the beginning. Why are all these people marketing if they’re not going to answer the phone?

Speaker 3 (19:16):

Right? Yeah, no kidding. It’s another thing too, right? It’s like get out there and then why are you even going to put yourself out there? Oh my gosh. Just so many things. We could go down that road, but let’s keep it moving here. So you paid off that debt. Let me ask this though, because it’s the profit first, r i I podcast talking to ’em about the money mindset a little bit. You paid off all that debt. Were you able to keep your expenses low where you didn’t get into a bad debt scenario again once you got into the real estate investing world?

Speaker 1 (19:49):

Yeah, at that point, I sat down, had that heart to heart with myself that crawled hard look in the mirror and said, you screwed up, buddy. You can’t do that again. At that point, I had shut a number of my credit cards down that way. Look, I mean, the first rule of a hole is stop digging.

Speaker 3 (20:08):


Speaker 1 (20:08):

Then you got to stop digging. And the credit card companies don’t necessarily help because they don’t have you stop digging. They take your shovel away, but then they give you a backhoe and they let you dig deeper and faster. And so I realized there’s some sort of weird user trap here that I’m not into this. I’m going to stop and just try to be very cold Turkey. And it’s hard to live within your means. I get it, particularly when you haven’t been. But when I suddenly have no choice, then things stabilize. It’s like, well, if I want something, let’s bring in a deal to do it. Want to take a trip? Great. Let’s do a deal to make it happen. I know what I need every month now. I suddenly became a lot more financially conscious and budget. That was one of the things I had never been, and that’s why you can get into so much trouble. It’s just not understanding the numbers. Now that I finally understood my numbers and saw where I went wrong, I swore to myself. I’m not going back into that trap. As tempting as it is, I’m not. I’m out. I want to stay out. I don’t want to go back to

Speaker 3 (21:06):

Why do you think a lot of real estate investors live deal to deal and they stay stuck in the rat race in the real estate world?

Speaker 1 (21:15):

Partially it’s the mentality of not being able to plan ahead.


Everyone thinks they’re planning ahead, but they’re actually just living moment to moment, day to day, which creates a hand the mouth existence. There is a point where you go, wait a minute, I need to put something away. There might be a rainy day. Was it just a cliche that you need to put money away for a rainy day? I mean, it’s a cliche for a reason because they’re all going to be rainy days. I don’t know how you can live for longer than a couple years and not realize that sometimes there’s rainy days or rainy months or rainy years, and you have an obligation to be responsible for that to yourself, to your loved ones, to your spouse, to your kids, right, to your family. You need to take care of everybody. And so I think sometimes that helps too. You get a little older, you start having those things or family obligations, and you go, okay, let me plan a little bit differently. So I’m cautious to make sure, hey, I’m building retirement accounts.

Speaker 3 (22:13):


Speaker 1 (22:13):

Making sure I have staying power in the bank. And then you can start to move, because admittedly at the beginning I just focused on money making things,

Speaker 3 (22:21):


Speaker 1 (22:24):

You have to do more money making things. You don’t have any money anymore. And then there was a certain point where it’s, okay, well now I’ll buy some cash flowing rentals. Now I’ll do some things that are more longer term investments. Now I’ll lend out some money and get a return on it. Because you’re starting to think not just the hand, the mouth kind of aspects of it.

Speaker 3 (22:42):

That makes sense. I like how you said at the beginning, you have to do the moneymaking things. You got to get money in the door. But then it’s like as you get more stabilized, you’re giving yourself that staying power. Okay, if we didn’t do a deal, got to at least some money in the bank and giving yourself a little bit breathing room, thinking about the retirement accounts, and then always just making sure that you keep the long-term ahead of you versus just the hand of mouth deal to deal, okay, is that next one closed? Good. I can eat this month

Speaker 1 (23:10):


Speaker 3 (23:11):

Yeah, versus the, okay,

Speaker 1 (23:14):

That whole concept of the staying power I think is important. Staying power would be how long you, if you didn’t make a penny right now, how long could you survive before you ran out of pennies in the bank?


That’s staying power. And you measure that in maybe weeks, months, hopefully years at this point. I know I’m not, I kind of live like I’m retired, but I’m not retired yet, but I know I have, I’ve got like six, seven years worth of staying power. So I’m not sweating it out. But when I only had six weeks of staying power, I was sweating it out. I had to do the next deal. So you want to keep this idea of staying power in mind and keep building up that padding of how long does it take before you run dry? And then you’ll get to a point where eventually that staying power will be longer than your lifespan,

Speaker 3 (24:02):

Which is great. So that way you don’t have to, Forrest Gump, you don’t have to worry about money anymore. That’s one less thing. No, I love that. That’s great. And that’s great obviously for this podcast too. I want you as a listener to listen to this and to see that. I love what you said, Tom. This is a great journey, especially for this podcast. So thank you for going on your own journey here and coming out the other side and helping people, like going from in debt, so much in debt, the six figures, we see a lot of people, six figures in debt and they start there. But then to be able to not only get out of there, but then to come out on the other side and have that one-on-one conversation with yourself that come to Jesus moment of like, Hey, I need to stop doing what got me into this position in the first place. So I think that’s a lot of lessons learned. Then to land the plane a little bit, where did you go from, okay, now you’re in real estate, not doing the temp, like to recap the last few years of your real estate journey, plus what you do to help train other people too?

Speaker 1 (25:05):

So I keep a multi exit strategy approach,


And I say that because I think a lot of people get oddly obsessed with exit strategy and then forget that all deals are the same at the beginning. It’s the exit strategy that makes them different, whether you’re going to wholesale it, whether you’re going to rehab it and resell it, buy and hold it, commercial, whatever. Those are all exit strategies. The beginning, they’re all the same. You have to market to find the deal. You have to negotiate to make it into a deal. Then you got to know how to put it under contract, keep control over it, and actually get it to that initial settlement. That’s the same for everybody. Then you choose your exit strategy, which one works for you or which ones might work for you. It’s good to have options. And so I realized that even though I focused on wholesaling for a number of years, hey, just bringing in money was addictive and nice,

Speaker 3 (25:56):


Speaker 1 (25:57):

It didn’t change when I decided to go after the bigger money and do some rehabs when I went after the steady money and the wealth appreciation from buying and holding, it was the same things that I had been learning in wholesaling. Find deals, make deals get paid.

Speaker 3 (26:10):

Yeah, I like that. So then you got the multi exit strategy. So then now do you own a bunch of rentals or what does real estate look like for you today?

Speaker 1 (26:20):

Yeah, it’s a mix. Well, normally I’ve held some rentals. I’ve just recently, as of a few months ago, sold off my last one.

Speaker 3 (26:28):

Oh, wow.

Speaker 1 (26:29):

I’ve been in a bit of a rehab hon, and a sellathon, and I’m going to move where I have that money parked and what types of investments. So I’m in between the phase of having pulled out of one class and I want to move it into another because things change as you get older and your outlook changes and the age and your kids change and everything else, your patience level with things change. But yeah, so I do a little bit of everything. I still prefer wholesaling, but that’s just me. That’s a personality type thing. I love marketing and I love negotiating. I love negotiating, getting into making deals that way. Bingo. And then I don’t like lingering in a deal, so I love just selling it off to somebody else and moving it on.

Speaker 3 (27:12):

Yeah, no, I love that. That’s great. And then I love that mindset of, hey, it’s a different stage of life. And then just reassessing, where are we now? What do we need to get to and what does life look like for us? And I love how you said some things that get a little less patience as we get older. So it’s like sometimes the tenants and toilets, aren all that fun. So getting through that. Okay. Then you also train people, right? You also help real estate investors or people out there getting their deals. Can you talk about that? When did you start doing that and helping other people?

Speaker 1 (27:45):

I started in 2005. So when I’m talking about my first deal and stuff, that was 2001.

Speaker 3 (27:51):

A few

Speaker 1 (27:51):

Years later, I had a kid approach me at a R group and he said, can you train me? I said, train you. I don’t know. I mean what I would do to teach. And he said, look, please, I really need your help. And he told me his story and I went, okay, well, I couldn’t turn him down. So I taught him everything I know about marketing, everything I know about negotiation, everything I knew about contracts, controlling, getting paid. And I got him through his first deal and he was ecstatic about it and it worked out really well for him. And then over the years he kept doing more deals, kept coming through for advice, and then all these years later, he is become quite the big dog in his town. And it’s great to the point of even turning around an old rundown emptied out town where all the factory jobs had left the town, fell apart and got decrepit.


And he’s been the catalyst for rebuilding it. And I always keep him in mind as my inspiration for teaching because look, admittedly it sounds a little corny, but if I can have that impact on a lot of people and a lot of different small towns all across America, that’s pretty groovy when you turn these turns around. And I don’t think anyone in his town knows my name, but I know how much I’m responsible, therefore through him from just putting the spark into him that made it happen. And so that’s why I love to teach because it takes people that were in similar situations to where I was, they feel stuck or they’re trapped in their job or they’re worn out from their job or they’re behind in debt, whatever it is, and it shows them a way out, a much faster way out than waiting a lifetime for your job to pay off.

Speaker 3 (29:22):

Yeah, no, a hundred percent. And I love that. It’s a great, I love that story, just being able to have a student, your first student go out there and really change a lot of people’s lives it sounds like, in that small town and then being able to help there. And then that sounds like what’s kept you going? So have you been training since 2005 in some sort of fashion?

Speaker 1 (29:44):

Yes. Do it today. So since then, I’ve always had a coaching program because it just word spreads. People come to you and I tend to be very patient with questions and answers as well, and people like that. So I speak across the country at different R groups. I love meeting people at these real estate investors, associations, great people. Bring ’em into an overall training program that I work with people for a year. We work online every month. We work on the phone every month and then a couple of live in-person events each year as well to get people moving on how do you market the fine deals? How do you negotiate to make and how do you put ’em under control? And then figure out which exit strategy you want to do any of the exit strategies.

Speaker 3 (30:23):

Awesome. So then you tell them or you show them, here’s the different exit strategies and here’s the different things you could do to be able to get this deal out the door.

Speaker 1 (30:32):

Yeah, David, it’s all the detailed stuff I wished I had when I had just started. It’s the stuff that I was missing. If I had this stuff, I never would’ve bought that six going in blind.

Speaker 3 (30:45):

Yeah, a hundred percent.

Speaker 1 (30:46):

I would’ve started with the good ones.

Speaker 3 (30:48):

I love it. Absolutely love it. Well, this has been awesome. I think there’s been so many nuggets here from just the mindset around money and your journey going through there from in debt, spending more than you’re making to all that stuff to then how real estate really got you out of that hole and then you had the come to Jesus moment. And then also just a lot of the other stuff, real estate investing and networking and the power of where you’re going to find your people, getting through the first deal, getting to the second deal and how that’s more important because you have proof of concept. So many golden nuggets here. How do people get ahold of you now if they’re interested in the training or whatever you want to, I don’t know if it’s a podcast or whatever you want to point them to.

Speaker 1 (31:27):

Yeah, got you. Combination two websites I’d check out. The first one is my podcast, the Art and Science of Realestate Negotiation. That’s at tom zeeb.com, T O M Z as in zebra, e e B as in boy.com. And then my training website is traction realestate mentors.com. Lots of videos and trainings and downloads and gifts for people.

Speaker 3 (31:51):

So traction realestate mentor.com for the training, and then say the podcast one one more

Speaker 1 (31:58):

Time, guess tom zeeb.com.

Speaker 3 (32:01):

Tom zeeb.com. So go to his name, make sure you get on the podcast and list to his stuff there. But then also go to the training. I mean, someone who’s been through it, he’s been through the ups and downs, helped a lot of other people. This has been great. So if you want more of time, if you like his, it is, he’s very, very much just wants to help you. But then also very calm of just being able to answer the questions, get where you want to go, and taking you down that path. Absolutely love it. He comes highly recommended from the people in my sphere. So if you trust me and them go down that path as well too, Tom is someone that can help you. Thank you so much, Tom, for being on this episode. This was a really fun one to record and thanks for being a great guest here.


My pleasure. Thanks for having me. Yeah. And remember, if you’re out there and you’re having trouble with money, if you’re spending everything you’re making and you’re living that rat race or you’re living deal to deal, go to simple cfo.com. We can at least point you in the right direction, see if we’re a good fit, or at least give you some tips to stop living, deal to deal. Good grief. You don’t need to do that. You don’t need to do that. Tom gave you hope here. We want to give you hope too. So go to simple cfo.com. Remember to make profit a habit in your business.

Speaker 2 (33:11):

This episode of the Profit First for R e I podcast is over, but there are plenty more where that came from. Are you ready to learn how David and his team can help implement the Profit First system in your business? Schedule a discovery call@simplecfo.com right now. We’ll see you next time on The Profit First for r e I podcast with David Richter.