PROFIT FIRST
FOR REAL ESTATE INVESTORS
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profit first for real estate investors
The Episodes
David Richter talks to Jason Lavender
Investing in Real Estate with NO Profits (And How I Fixed It) with Jason Lavender
December 16, 2025
In this episode, I sit down with Jason Lavender — a real estate investor and former painting contractor — who gets real about his rocky relationship with money and how Profit First finally changed his life. Jason shares the painful truth about how he ran his business by looking at his bank balance, faced constant stress despite making money, and ignored the warning signs until everything boiled over.
What makes this episode so powerful is Jason’s honesty. He didn’t get it right the first — or even the second — time he tried Profit First. But when he finally committed, delegated implementation, and surrendered access to his own money, everything shifted. We talk about how he transitioned from a chaotic hustle into a clear, structured, and profitable business, and how you can too.
David Richter talks to Eddie Wilson
Why Your First Exit Could Be the Key to Financial and Time Freedom with Eddie Wilson
December 9, 2025
In this powerful episode, I sit down with my long-time friend and serial entrepreneur Eddie Wilson — widely known as the “King of Exits” — to unpack what it truly means to build with purpose. Eddie shares how he has successfully exited over 113 companies and why his mission extends far beyond business. From navigating his first accidental exit to building a global nonprofit impacting 108 countries, Eddie walks us through how purpose, fulfillment, and systems of leadership have shaped his entrepreneurial path.
We also dive deep into his real estate journey, how he integrates tax strategy and endowments, and why legacy means creating something that can thrive without placing a burden on the next generation. Whether you’re a real estate investor, business owner, or mission-driven leader, this episode will challenge your definition of success and ignite a deeper sense of intentionality in your work.
Featured Posts
Why Every Growing Business Needs a Human CFO (And How They Help You Succeed)
As businesses grow, the money side of things becomes harder to manage. There are more bills to pay, more sales to track, more taxes to plan for, and more decisions that can affect your future. ...more
cfo ,Cash Flow &Profit First
December 10, 2025•6 min read
Why Ignoring Cash Flow Can Sink Your Business (and How a CFO Can Save It)
Running a business is exciting. You get to create, sell, and serve customers. But behind all of that, money has to move in and out smoothly. That movement is called cash flow—and it’s one of the most ... ...more
cfo ,Cash Flow Profit First &AI
October 02, 2025•4 min read
The Hidden Dangers of Using AI for Your Business’ Financial Strategy
Many business owners are turning to AI to make financial decisions, whether built into their software services or using ChatGPT, etc. The problem is that AI is not a replacement for a human CFO, and c... ...more
cfo ,Cash Flow Profit First &AI
August 21, 2025•6 min read
When Debt Becomes a Problem
Running a business is hard work. Business owners take out loans or borrow money to buy equipment, vehicles, real estate, or pay bills during slow months. Valid expenses, but If the debt piles up and i... ...more
cfo ,Cash Flow Profit First Budgeting &Debt
July 15, 2025•6 min read
Are You Running Your Business Without a Map?
Running your business without a financial plan is like driving without a map. Many businesses grow quickly in the beginning. But after that first growth spurt, they stop planning. They don’t have a cl... ...more
cfo ,Cash Flow Profit First Budgeting &Debt
July 03, 2025•6 min read
How to Take Back Control When Costs are Out of Control
When your business grows fast, it’s easy to pile on overhead like office space, extra staff, new equipment, and other fixed costs. These expenses don’t go away when business slows down. In fact, they ... ...more
cfo ,Cash Flow Profit First Budgeting &Debt
June 24, 2025•5 min read
David Richter talks to Amber Vilhauer
Creating Infinite Impact with Alignment in Your Business with Amber Vilhauer
December 2, 2025
If you’ve ever felt out of alignment in life or business, this episode will light a fire under you. I sit down with Amber Vilhauer — founder of No Guts No Glory and author of Infinite Impact — to talk about what it really takes to create purpose-driven work that actually changes lives. Amber’s not only the powerhouse who helped me launch Profit First for Real Estate Investing, but she’s also a deeply authentic entrepreneur with a remarkable journey of resilience and transformation.
Amber shares the emotional backstory that shaped her mission to help others feel heard, seen, and valued — and how that mission now fuels everything from book launches to marketing strategy. We dive into the real root of resistance, how entrepreneurs can overcome visibility fears, and why getting into alignment might be the most important step you’re skipping. If you’ve ever wondered whether your voice matters or how to make an impact beyond just growing your business, this one’s for you.
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