00;00;00;00 - 00;00;23;25

David Richter

We have Nicole Purvis on today, which she is an incredible investor, incredible person that in this episode, all the things she's done during her life where she has learned the things and brought people on that journey with her, she tells some crazy stories about her being escorted away by the police and the early YouTube days, to then creating a real estate empire like later on.

00;00;23;25 - 00;00;42;00

David Richter

So if you want to hear some of these great stories, and then how she got through some of the ups and downs throughout her journey as an entrepreneur, this could be something for you. I think she can really encourage you and help you. So listen to this episode and I appreciate you listening to the podcast. Hey, this is David Richter here again on the Profit First re podcast.

00;00;42;00 - 00;00;45;18

David Richter

Have Nicole Purvis on today. Nicole, thanks for being on the show.

00;00;45;21 - 00;00;50;02

Nicole Purvy

Thank you for having me. Yeah, this is super exciting right?

00;00;50;02 - 00;01;07;01

David Richter

Yeah. Because I heard of you from Arthur, a guy that I met at another mastermind event because I get around and he said that he literally had us face time, like, right then and there because he said you were such a big fan of profit first and had really gone down that road. So. And then I got to meet you.

00;01;07;01 - 00;01;21;12

David Richter

And the more I got to meet you, the more it's like, this is awesome. I love what you're doing, what you're going to do and what you have done, and then obviously the cherry on top that you've implemented profit first in the past and that you're doing it again as well too. So I, I'm really appreciative of that.

00;01;21;12 - 00;01;28;14

David Richter

So that's what I'd like to talk about. Like what got you down the road of being a business owner first, let's go down that road first.

00;01;29;08 - 00;01;52;10

Nicole Purvy

So I've, I'm definitely serial entrepreneur more than a business owner. I actually, just listen to a podcast interview with. I cannot remember the guy's name, but he dubs himself as the Warren Buffett of Indian, and he was saying how he noticed that with all successful people around him between 8 and 11 years old, you start to specialize.

00;01;52;12 - 00;02;09;25

Nicole Purvy

And I started working when I was eight. So I just love and love. Let me be really, really clear. I enjoy making money. I don't love it. The love of money is the root of all kinds of people, so I enjoy making money. It is fun is a brainteaser to me. I have been an entrepreneur for 15 years.

00;02;10;06 - 00;02;30;09

Nicole Purvy

I knew from being a kid that I would end up being a business owner. I was a very successful institutional bond trader, and at a young age, and I was going home crying every day. And, you know, I had a good job. I didn't I didn't have one of those, like, I was good at what I did.

00;02;30;09 - 00;02;45;25

Nicole Purvy

So it wasn't like I pressure, oh my God, you're going to. It wasn't like that. I can't really complain, other than the fact that my boss was not the brightest crayon in the box, but he was good. But they were all good to me. I had a really cushy job, but I went home crying because I knew that I was not doing what I was put here to do.

00;02;45;27 - 00;03;09;08

Nicole Purvy

And, so all the way back in 2009, I started a the crazy story. I started a YouTube channel called the Bond Girl Group, teaching people the basics of finance from that urban perspective. And this is 2009. I mean, I think YouTube started, right? Yeah. Oh eight is that right? Yeah. So like this wasn't like a huge, huge thing.

00;03;09;11 - 00;03;33;24

Nicole Purvy

And back then when you worked in finance, you could not do anything else. Like they literally your contract like, hey, if you blink and give somebody what we think might be a fight, you're fired. And so my what I did about it did the podcast or the YouTube show, and they gave me a warning and I was like, okay, if I at the time, I'm literally like 26.

00;03;33;24 - 00;03;53;00

Nicole Purvy

I'm like, whatever. Everyone's like double my age. So I'm like the young girl there or whatever. And so they gave me the warning. I'm like, yeah, whatever. And then, I kept doing it and then I was just like, we got to fire you. And I literally blacked out. The fact that they had police escort and, Oh, wow.

00;03;53;02 - 00;04;08;23

Nicole Purvy

I know, like what? I didn't do it. You look like I just had a bucket, and it's crazy. Fast forward, you know, like social media is the thing I would normal people would never get fired for something like that, let alone escort me out with police. But I never dusted off my resume.

00;04;08;26 - 00;04;12;04

David Richter

Okay. Wow.

00;04;12;06 - 00;04;18;24

Nicole Purvy

I never dusted off my resume after that. I knew I was like, go ahead over there.

00;04;18;27 - 00;04;34;03

David Richter

Oh no. I was just going to say being escorted out by police, that's that's pretty intense. And I'm sure now that stayed with you long time. And what that lit a fire for you. Did you, did you keep the financial training and doing that since 2009 then?

00;04;34;05 - 00;05;04;06

Nicole Purvy

No, but it did the opposite. It did not. It did not stay with me. I don't I, I don't even think about that until someone asked. I tell the story I had checked out because at that point I was so young and had been fortunate enough to had like all the dream jobs. I told myself before I got that last job that if this doesn't work out, then I know that this is not for me and I have to walk away because, like I have it all handed to me on a silver platter, like an institutional bond trading.

00;05;04;06 - 00;05;33;24

Nicole Purvy

I don't know how it is now, but like back into 2000, like I worked through 2008, like I was working on a trading desk all the way till hours and hours. You know, for us it was 5:00. I was on the east, on the West Coast at the time. And so like the equivalent of 830 at night, you know, working through all that and so, I, I knew I'm like, I got these great jobs and I'm like, if this if this doesn't work out, this is not is not the job is me.

00;05;33;26 - 00;05;42;18

Nicole Purvy

And so when it when it happened, I knew that this I knew I had to become an entrepreneur. I knew that's what it was. I felt like a bean counter.

00;05;43;12 - 00;05;46;06

David Richter

Okay, so then what did you jump into first?

00;05;46;09 - 00;06;12;18

Nicole Purvy

So the first thing I jumped into is I started an online boutique before everybody was selling e-commerce businesses. I taught myself, out of necessity, web design, but like, hard coding, like they didn't have, like row. So I taught myself that. And then people thought when they saw my website, they thought I had this huge multi-million dollar business. And so I started a digital marketing agency that what to do for me, started digital marketing agency, got a bunch of corporate, clients.

00;06;12;18 - 00;06;35;10

Nicole Purvy

I'm young, I've got all young black girls. I got this digital marketing agency. People would literally get sent to my office from, like other corporate clients, and they will walk in the office. I had one guy that sat closer to the door. They will walk in the office, look around. I'm sitting in the back like at the helm, and they would just look at him like.

00;06;35;13 - 00;06;37;08

David Richter

Wow.

00;06;38;02 - 00;06;56;25

Nicole Purvy

Or people will open the door because it was mainly young black girls. And then the one guy, yeah, they will open the door. And also two, he was a white guy. Okay. So like okay, so so they were open a door and literally I'm in the wrong place and closed the door. And so I had so much fun running that business.

00;06;57;12 - 00;07;18;06

Nicole Purvy

Because we literally just ran it up. I mean, if you're in Philadelphia and you started a small business and this is before Canva, you needed a logo and a website. You came to me, you you come. Okay, we went nowhere else. Or you had for some reason, I specialize in doing, digital marketing for the labor unions.

00;07;18;08 - 00;07;34;13

Nicole Purvy

So I had a lot of union, student, the teachers union, the labor union that this union that I had all the unions. And so, you know, if you if you if you wanted to do that, you came to me. So I had a good time. And then that was when I was like, okay, I'm making money.

00;07;34;16 - 00;07;36;24

Nicole Purvy

Let's do real estate.

00;07;37;02 - 00;07;43;16

David Richter

Okay. So that's how you gain real estate from the digital marketing agency. Did you jump into single family at that time?

00;07;43;19 - 00;07;45;23

Nicole Purvy

No. So I had even crazier.

00;07;45;26 - 00;07;46;07

David Richter

Okay.

00;07;46;07 - 00;08;07;02

Nicole Purvy

Listen. Okay, so I at the time, in order to get clients, I used to host, like, entrepreneurship classes. So, like, if you're starting a business, you know, come out and I will have all these different topics because if you're interested in that, do you need a website. So like whatever. So I would charge really very cheap prices for this.

00;08;07;04 - 00;08;25;10

Nicole Purvy

And so I started to try invest in real estate on my own. And it was like oh this is like a thing like this isn't just oh, right, right. So I said, well, you know, this is what I'll do. I really want to get into real estate. I'm already dedicating myself to doing these entrepreneurship classes. Why don't we do real estate classes?

00;08;25;16 - 00;08;39;07

Nicole Purvy

That'll be for me. I know a lot of people in the city. I'll get someone to educate me and whoever can come with me, they can join and I won't charge because I can't make any promises. I'm learning to sacrifice the stack. Okay.

00;08;39;09 - 00;08;39;29

David Richter

Awesome.

00;08;40;01 - 00;09;02;18

Nicole Purvy

Yeah. So that's what we did. So the first meeting, we have four people in it. Okay. And that was two more people than I thought would be there because my cousin she she's my brother die. She's going to join me. And then two other people, the next meeting we had people spilling out the door. Wow. So after that, then the the membership just grew.

00;09;02;19 - 00;09;22;02

Nicole Purvy

And so it was like, okay, now I got to start charging y'all. Hey, y'all do not I'm not charging y'all because I'm a guru. Y'all know I haven't done a deal yet. But Velshi this is like cheap like. Yeah. And so like, but I'm telling you, I've not done a deal. And so they joined literally was dinner money.

00;09;22;03 - 00;09;47;10

Nicole Purvy

Join join join. So I'm running this community now at this point I've got two businesses. I'm running my digital marketing agency. But now I have responsibility of making sure that everybody's successful. So that two business model drove me crazy. I looked up, I was making more money from the membership, telling people that I was not an investor. Then I was in the digital marketing agency.

00;09;47;13 - 00;09;53;01

Nicole Purvy

That's Arthur Joynt. That's how I met Arthur. Oh, wow. Remember number five?

00;09;53;04 - 00;09;54;06

David Richter

Yeah.

00;09;54;09 - 00;09;57;00

Nicole Purvy

That's crazy. I know it is crazy. And I would.

00;09;57;01 - 00;09;58;15

David Richter

That year was this happening.

00;09;58;15 - 00;10;20;10

Nicole Purvy

So this is like 20. So we started the membership in 2016 okay. Wow I know crazy right I know, I know I know. So Arthur Arthur was like member number five. He had a team because I had the digital marketing agency. I also was doing like a lot of business development, too, because, like, people were coming with these digital marketing ideas and they would be stupid.

00;10;20;10 - 00;10;36;25

Nicole Purvy

And I'm like, I want to take your money, but I can't do it for this. I need to like, help you. So, so I would I had a couch. It was similar to this office where he had this chair where people have been coming. Doing is sitting in the chair like a therapy session. Yeah. And several, I had a couch meet with have, like, a therapy session.

00;10;36;28 - 00;10;58;27

Nicole Purvy

So that's how he ended up joining. And so I ended up doing this, this community closing. I if I know now if I know then what I know now what if sold the digital marketing agency. But I ended up just phasing it out and focused on the membership. Now I'm very spiritual, so I cannot tell this story without mentioning this part.

00;10;59;04 - 00;11;25;18

Nicole Purvy

Before I make a decision, I wanted to quit the membership community because my mind was so locked in to this. I make money as a digital marketer and this is not coming off, is not popping quickly. So I need this is too much. This is too much of a strain for me. I need to quit and close it down and do a series of meetings, but mainly prayer.

00;11;25;20 - 00;11;48;00

Nicole Purvy

I prayed, I say God, first of all, I'm having imposter syndrome because I'm waving the flag, hey, join! But because I need to pay for this stuff. But I am not a investor, so I have imposter syndrome and now I've got this huge community. So I prayed to God. I said, God, I'm having imposter syndrome. I really want to quit.

00;11;48;03 - 00;12;06;24

Nicole Purvy

And and it's clear as day in the prayer, God said, make sure those people have what they need to get investing in real estate. And when it's your turn, I will make sure you have what you need and I say say no more, so I will. Then when I close it down. So then, sure, about a year.

00;12;06;27 - 00;12;15;19

Nicole Purvy

So it's about 28th January 2018 is when I did my first deal. And then after that I just became addicted.

00;12;15;21 - 00;12;25;07

David Richter

Yeah. That's awesome. So that's how you got into real estate, and that's how you. And so did you still have that community when you say you shut that down, was that when you shut down the marketing outsiders, the.

00;12;25;07 - 00;12;40;02

Nicole Purvy

Community is still going. We are at close to new members because I'm making some other transitions, which we'll get to in in a minute. With the community is we we we out here. I just don't take it. Yeah. Just no new members, closed doors. Community.

00;12;40;05 - 00;12;48;28

David Richter

When did you first get into the profit first side. Like, was that with the marketing agency? Was it with real estate? Like, where was that.

00;12;48;29 - 00;12;52;03

Nicole Purvy

Was with real estate while also running the community? Because the community was a huge.

00;12;52;03 - 00;12;53;01

David Richter

Okay.

00;12;53;03 - 00;13;26;13

Nicole Purvy

For me, right. So I immediately started doing large conferences, real estate conferences. I did my first large real estate conference in 2018. Then are 2017, 2018, something like that. Yeah, I really I was like, oh my goodness. So now out of nowhere I got this huge income stream, I mean huge income stream. And something about the book, just maybe, you know, Mike has a way of like speaking to your social life in your business is a time sucking.

00;13;26;19 - 00;13;45;14

Nicole Purvy

Would you make it money? And you still. Poor thing. Yeah. It's me. Oh, my. Right. And so I read the book and I instantly, I had luckily because I was also doing a business credit play. So when you're doing business credit, you know, a lot of times you got to open up, you got to get bank accounts.

00;13;45;19 - 00;14;09;22

Nicole Purvy

So luckily, yeah, I got seven accounts that you need. I think I had like six some like, and, and I had my two reserve accounts over here. And then I was like, oh, this is easy. And then I because I also had daily income coming in. So I know I said that the, the fifth, I mean the, the 10th and the 25th thing, I was actually doing it every day because I was getting all this money coming in.

00;14;09;22 - 00;14;37;05

Nicole Purvy

And, I think my brain I didn't have a process and I didn't know that's what I needed or like, yeah, I'll allocate this. I know I have expenses, I'll make sure the expenses are paid. But like, what's really happening here is it allowed me to get really religious about every day. First thing I would do get up, pray, then get on my phone, shift the profit account, tax account in time.

00;14;37;07 - 00;15;13;18

Nicole Purvy

That's two. That's the other thing. You know I my and my daily to do's is finances in time right. So do that. Yeah. And what goes into my account. Tithing immediately. So I'm tithing every day getting it right. And so I read it and I just did everything instantly. Then the reason why aren't they're connected is because I'm, I jump around just a little bit, within our better than success real estate community, he, we have a book club and.

00;15;13;21 - 00;15;20;29

David Richter

Here we go. Nice profit. She's holding up profit first for real estate investing. So, yes, I know the author. Although.

00;15;21;02 - 00;15;46;15

Nicole Purvy

And so I need our members in the book club. Read this. And so when you met you, he's like, I have to introduce you to Nicole. She loves you. And so when so when he went to the conference, he's like, the guy who will profit first is here. I'm like, what conference is this? Because I know Mike is not part of I know what Michael Anthony Rexburg is today.

00;15;46;15 - 00;15;59;25

Nicole Purvy

You okay? Yeah. It's really set it. No, it's the guy. I say oh no, that's even better because we actually read that book. Like, I read the regular profit first on my own. But we read your book together as a movie.

00;15;59;28 - 00;16;00;13

David Richter

That's awesome.

00;16;00;13 - 00;16;19;08

Nicole Purvy

And so, and so. Yeah, like, I mean, you know, unfortunately, finances is, is not something that we there's nothing like you guys a system at all in, in MBA school. Nothing, nothing like it. People just don't like to talk about it.

00;16;19;11 - 00;16;43;05

David Richter

Right. Exactly. It's a touchy subject, and a lot of people don't like to touch or don't talk about. But you've also gone down that road, it sounds like, several times in your life, like with back then when YouTube was first starting and you were helping people on the side and then, you know, getting into the real estate side, not even knowing what you were doing, like and saying, I'm not the guru, but you got a lot of people on board and you were helping them.

00;16;43;10 - 00;16;56;10

David Richter

And, you know, like through the training that you were getting to. But then it sounds like you've done even you've got some training that you're doing currently too, that you're helping people with. So do you want to talk about that and like what you got going on today?

00;16;56;13 - 00;17;25;13

Nicole Purvy

Yes. So, after helping thousands of people become a real estate investor and I can see the testimonials and all the things, thousands of people become real estate investors, coaching people. I realized that the biggest thing that hold people back is not the information is usually up here. I'll give you an example on multiple times I see this.

00;17;25;15 - 00;17;52;09

Nicole Purvy

Two people will come through better than success real estate league, and they will have similar, assets, similar situations. And one person can just take off flying and the other person remain stagnant and it's always up here. Yeah. So I always kind of struggle with helping this person for years. Right. And so like I will help them out as much as I can.

00;17;53;18 - 00;18;28;29

Nicole Purvy

I just I had never been that person before until I mean, that person. And I always like to call this person a case genius. Someone who's smart, capable. They have all the knowledge, they know exactly what to do. And they like in all the classes, there are good person, but they cannot just get over the hump. And I went through a really tough time 2023 and mainly 2024 when I became a caged genius and it all started making sense to me for the first time ever.

00;18;29;01 - 00;18;58;16

Nicole Purvy

Why and how this type of person ticks. Now the bad thing is, it was a tough time. The good thing is I did something what most people wouldn't do, which was like, okay, everything is not going my way professionally. You would think that a person would double down and like focus more on the work. I did that at first and then something told me in Nicole, this is not a work like you're not lazy.

00;18;58;19 - 00;19;24;19

Nicole Purvy

More work in the way that you're doing is not going to get it to you. So I took time and did not work for probably about, anywhere. That the times is fuzzy because of it was a spiritual process, but it was for about three, 3 to 6 months where I didn't do like regular traditional work. I literally just worked on me.

00;19;24;19 - 00;19;49;09

Nicole Purvy

I had kind of like, kind of split my brain off into two. Okay. So when you were successful, this is the person who you are. What type of advice would you give this version of you who has gone through trauma? What type advice would you give this person? And I the first it started off with me making an outline and I made this outline of like, okay, these are all the things you need to work on spiritually.

00;19;49;09 - 00;20;10;05

Nicole Purvy

This is what you need to do. You need to study the da da at a. In the meantime, God is giving me downloads, revealing stuff to me in the scripture that I didn't realize had altered my personality. And Doctor Joe depends on me. I'm a big fan of his books. He says a a new personality is a new person, a reality that goes both ways.

00;20;10;07 - 00;20;22;24

Nicole Purvy

And so I'm experiencing these business hiccups that I never experienced before, because my personality has shifted as a result of some trauma that I had personally went through the way that I perceived it. Yeah.

00;20;22;26 - 00;20;32;11

David Richter

So I was that during sorry to ask about the trauma, but was that like as a kid or is that more as like as a business person, as a okay, as an adult.

00;20;32;16 - 00;20;39;25

Nicole Purvy

Where I'm flying higher? I had learned how to do rehabs 3000 miles away. I read more remotely than I didn't.

00;20;39;25 - 00;20;47;06

David Richter

Wow. Yeah. That's correct. That takes a lot, that approach. Okay, I'm a first year.

00;20;47;08 - 00;20;48;11

Nicole Purvy

Probably very.

00;20;48;13 - 00;20;48;28

David Richter

Good. So.

00;20;49;05 - 00;21;04;16

Nicole Purvy

And so after that I just had a 2020 was a really rough year for me, but I never processed it. And I think not just for myself, a lot of people, because 2020 was a hard year for a lot of people.

00;21;04;16 - 00;21;05;26

David Richter

Oh yeah, for sure.

00;21;05;29 - 00;21;28;03

Nicole Purvy

You know, you know, you know, that thing, the big thing. And then I think it snowballed into some other areas of people's lives. And then I think it just all kind of came to a head in 2024. Like, you can't run from this anymore. Like, yeah, you got to deal with this phase head on. And so by that time, new personality, a new personality is a new person reality.

00;21;28;03 - 00;21;45;03

Nicole Purvy

So I started perceiving things in a different type of way. As a result, I coached myself back to my mind who I know myself to be. The person who is a money magnet, a person who is a, who is abundance, a person who.

00;21;45;06 - 00;21;49;28

David Richter

Force of nature. I could a lots of things right here. Yeah, all the things.

00;21;49;29 - 00;22;15;02

Nicole Purvy

But in the process, two things I discovered. Yeah. One, I think I could I started to show people some of this stuff, some of my other colleagues and mentees who were going through the same thing. I started as soon as outline, but I noticed something in this, in this master file outline that I went through. In the scriptures.

00;22;15;05 - 00;22;36;14

Nicole Purvy

So let me back up just a little bit. I'm a total book nerd. I'm a I collect books, some of which I don't read. I like actually physically collecting them, but I love reading. Yeah, total book nerd. And I started reading like around 20. Like getting really heavy in the books, like 2019, 2012 started getting into all the thinking, marriage, all that stuff.

00;22;36;16 - 00;23;02;15

Nicole Purvy

And yeah, I noticed like maybe a year in, I'm like all these books that we love. They all have, with the exception of the industry specific stuff like I can See your stuff, industry specific, but I probably classify this in this one category. All the books that we know and love, they all have one thing in common. Every idea that it boils down to can be found in either Scripture or story in the Bible.

00;23;02;17 - 00;23;33;15

Nicole Purvy

And so I started noticing, like I could just cut out the middleman. I really started going in on the Bible. Then I started noticing what are what are the most talked about things in the Bible. God himself. Goals, which is the kingdom, promises, desires, testaments, all the things what God wants on this earth. Okay, technically, goals money is the third most talked about thing in the Bible.

00;23;33;22 - 00;23;38;08

Nicole Purvy

No Bible has 2350 scriptures about money in it. So I noticed that one.

00;23;38;08 - 00;23;45;08

David Richter

That was one of Jesus's favorite topics to have, was one of the things he spoke about the most. Right. He was here, right? Yeah.

00;23;45;10 - 00;24;08;11

Nicole Purvy

So I looked at this outline and I'm like, everything is outline is all that I'm that I put in. This outline is all fits into this category. And that's where this framework that I developed or I should say, God really showed through me called the goggles the Money framework. And it lays the foundation because you can get all the good information, which I call good seed.

00;24;08;13 - 00;24;25;20

Nicole Purvy

And the Word of God is not only in the Bible, good information, but if your field, your mind is not nutrient dense, it doesn't matter. I know what few people that got autumn books that you got in the background, plus my books and it's still poor.

00;24;25;23 - 00;24;26;15

David Richter

Yeah.

00;24;26;17 - 00;24;46;24

Nicole Purvy

What is still coolest? If your mind is not nutrient dense, then it doesn't matter. And this is why those are the three most talked about things in the Bible. But God writes a book and he says, hey, this is how you do life. And then he focuses on three topics. And then we decide that we want to skip all three topics.

00;24;46;24 - 00;24;58;07

Nicole Purvy

We only want to focus on one, or we focus on 2 to 3 and skip one. Then you're not going to your field is not going to be nutrient dense, and it doesn't matter what c you plant and it will not grow.

00;24;58;09 - 00;25;00;19

David Richter

Yeah, that makes total sense.

00;25;00;21 - 00;25;28;25

Nicole Purvy

So I developed this framework called the Goggles and Money Framework. And just through faith I recorded modules teaching all of this stuff that was revealed to me in the scripture in addition to, I mean, like I've had some successes running some businesses in addition to the actual, which is the money section, which is the actual like, universal business laws that, you know, can be actually a teach in, in, in the money section.

00;25;28;25 - 00;25;43;09

Nicole Purvy

I do have a module about profit. First, I got you awesome. They hey, you know, this is not mine, but I would recommend that you do it and I go through it and then I direct them to, you know, if you wanna learn more, here's the book. But yeah.

00;25;43;12 - 00;25;58;23

Nicole Purvy

So in this in this training, it is a 47 module training self-paced, but everything is designed to get you to automate income because I don't believe you have a business if your income is not automated or it's not predictable.

00;25;58;25 - 00;26;01;00

David Richter

That makes sense.

00;26;01;02 - 00;26;01;25

Nicole Purvy

So everything.

00;26;01;25 - 00;26;04;29

David Richter

Sailing and flipping is a little bit hard to predict a lot of the.

00;26;04;29 - 00;26;15;14

Nicole Purvy

Times. But you know what? I'm are a smart yes and no. Yeah. On a day to day is hard to predict, but you can put systems in place to automate it.

00;26;15;16 - 00;26;20;22

David Richter

Yeah. People, processes, systems, the things, all the things that's cool.

00;26;20;25 - 00;26;35;28

Nicole Purvy

All the things. So, you know, I don't I don't, I don't tell people that they can't do that, but they are. But we have to be really intentional about setting up systems and not just, you know, I was just talking to somebody and they're like, yeah, I'm going to be ready to do my next flip in such and such.

00;26;36;04 - 00;26;39;12

Nicole Purvy

And I'm like, you need to start looking now. What are you doing now? So prepare for it.

00;26;39;14 - 00;26;39;28

David Richter

Right.

00;26;39;28 - 00;26;45;08

Nicole Purvy

And when you have that system in place so that you in and out, in and out, in and out.

00;26;45;10 - 00;27;02;00

David Richter

So then in that course, the goggles of the money framework, there's a talk about those three main topics. Then I'm assuming, God, it talks about, you know, you know, God goals and the gold I do you do three do illiterates have just get God. You goals are gold.

00;27;02;02 - 00;27;24;02

Nicole Purvy

God both right. It was actually four phases. So even though it's God goals and money, the first phase is goals. And the reason that we don't start off, we be thinking like, oh God, when was there? Oh, God. Because before we even get started, we need to be on the same page that one God exists in two, that the Bible has infinite.

00;27;24;07 - 00;27;41;21

Nicole Purvy

It has wisdom about money and about how to run your life. If we're not on that same page, then this is not the ministry. I'm not here to convince you that God exists and I'm not mad. Some people do need convincing and I'm here for that. That's just not my ministry. So sure, there is an invisible phase, which is God.

00;27;41;22 - 00;28;07;21

Nicole Purvy

We we all need to reach. But then the first phase is goals. The problem in what we address in the goals phase is most people have a goal, a financial goal or a unit count goal. And those are just fruits. Those are not goals. So reprioritize your goals so that the fruits is that thing that you think you're after.

00;28;07;21 - 00;28;38;25

Nicole Purvy

Because what you're after is not really the thing which you're after your emotional state. You want to feel secure. You want to feel happy. You want to feel purposeful. And so we restructure into what I call eight operators. This is your mission, your vision, your purpose, your, your goals. There's eight operators that need to be redefined. And that's partially why most people don't achieve their goals, because intrinsic goals are always more effective than extrinsic goals.

00;28;38;27 - 00;28;56;28

Nicole Purvy

What does that mean? Extrinsic goals are things like, hey, you look up on that vision board every day and you got a stack of money and you got an apartment building. Well, you think that that's what you're after. Those are not motivating. Intrinsic goals are actually motivating. This is why you have the same extrinsic goals on your vision board.

00;28;56;29 - 00;29;26;04

Nicole Purvy

Everything goal, solitary year. And you haven't done it because you think it motivates you, but it doesn't. So what motivate you? We need to rewire your operators so that the fruit is the money in the car and there's nothing. So we have to rewire your brain. Have you become the person that attracts that, not chase it. And if you do chase it, you eventually will become the person.

00;29;26;04 - 00;29;47;03

Nicole Purvy

But it's a much longer process because you get beaten into submission. It's warmth of this knowing I just need to be a different person. There's nothing wrong with the version that I am is just not attracting what I want. There's nothing wrong with it. It's just not my desire and outcome. I'm not judging this person. I know this person.

00;29;47;04 - 00;29;53;08

Nicole Purvy

This person is doing a good job of sustaining this body and having a good time. We just ready for the next step.

00;29;53;10 - 00;30;18;20

David Richter

Yeah, I like this a lot now. This is good stuff. And this is where it sounds like you've taken all your life's journey from, from being police escorted out of that building to then all the way, you know, going through the real estate, going through the it sounds like difficult mental and the mindset time in 20, you know, from 2020 all the way to 24 and going through that and you've really turned it into something that can help people.

00;30;18;20 - 00;30;27;08

David Richter

So if someone wants to go down that road, how do they find this court, you know, like this framework or how can they go through it if they're interested in anything?

00;30;27;10 - 00;30;50;09

Nicole Purvy

Oh, Nicole. Perfect things are at Nicole. Perfect. Com I do a webinar every every Thursday. Yes, I have to skip this because I'm actually traveling to Philly for an event that I'm hosting. But if you go to my predictable profits.com, I do a webinar that walks you through this entire framework. It gives you clarity. I'll call is my four step process to automate your income.

00;30;50;09 - 00;31;11;28

Nicole Purvy

I never go through the rest of this stuff. The goals phase, the guy phase, the money phase. And then the last phase is time. Because miracles is just expanding and compressing time frames, just ordinary things expanding, compressing time frames. And Jesus lays it out how to literally what they call it now quantum leap it. That's the spiritual community called it Quantum Leap.

00;31;12;08 - 00;31;17;19

Nicole Purvy

Yeah, time jump or whatever it is. But Jesus tells us how to do it in the scriptures to implement.

00;31;17;19 - 00;31;31;11

David Richter

Awesome. So if you want to learn about that, it sounds like you've got a good overview. If you go to my Predictable prophets.com. So that way they could get more of that information then if it's if they just want to go and look at or sign up and get into it, it's Nicole. Perfect.

00;31;31;11 - 00;31;36;19

Nicole Purvy

Com yeah. You know when they're all about mingle over a weekend.

00;31;36;21 - 00;31;53;07

David Richter

There you go. So that way you can check out other things that she's doing. We're probably going to have to have Nicole on again because she has a fun she's selling a lot of her single family's like stuff that we didn't get to today. But I know that this is something that's near and dear to her heart, this training and this thing that she's gone through now to help others.

00;31;53;07 - 00;32;09;02

David Richter

And if you don't see that, if you're listening to this, this seems to be a very much recurring theme in Nicole's life. Like, how do I help others? But I also, you know, like, I'm going to bring them with me on this journey. And so now she's just doing that again, it sounds like with this guy, because of the money framework, which is very cool.

00;32;09;02 - 00;32;26;01

David Richter

So go to my predictable profits.com or Nicole perfect com for that. And then if you're still listening to this and you've you've been with us this whole time. Like if you're struggling with money and you don't have profit first in your life and you don't know where your money's going and you're like, hey, I'm making money, but where's it all going?

00;32;26;06 - 00;32;43;00

David Richter

Just like we were talking about what Mike says. It puts it on the bottom shelf in his books or like I do there. She's holding up my book again. Make sure to go check us out at simple cfo.com. We can help you implement profit first, but we can also just help you. If you're not, you don't know where your money's going and just getting a good like she said, systems in place.

00;32;43;00 - 00;32;55;17

David Richter

A lot of people don't have good financial systems, so that's what we're helping with. So Nicole, thank you so much for being on and sharing today. And I think we'll need to schedule another one to get into all the other stuff that we didn't go into. So thanks for being a great guest here.

00;32;55;20 - 00;32;58;17

Nicole Purvy

Thank you. And make a comment if y'all want to see me again.

00;32;58;19 - 00;32;59;07

David Richter

There you go.

00;32;59;07 - 00;33;31;26

Speaker 3

Yes, this episode of The Prophet First for Ferrari podcast is over, but there are plenty more where that came from. Are you ready to learn how David and his team can help implement the profit first system in your business? Schedule a discovery call at simple cfo.com right now. We'll see you next time on the Profit First Ferrari podcast with David Richter.