FOR REAL ESTATE INVESTORS
David Richter Talks with Mike Michalowicz, Founder of Profit First (Part 2 of 4)
May 11, 2026
Most real estate investors are making the same hidden financial mistakes — and they don't even know it. In this episode, David Richter sits back down with Mike McHale, the original author of Profit First, to break down the most common traps that keep entrepreneurs stuck in their business instead of building one — and the practical fixes that can change everything.
They cover the difference between revenue and profit, why taxes surprise people every single year even though they shouldn't, why paying yourself a consistent salary changes everything, and what financial visibility actually looks like in practice. If you're still running and gunning without a system, this is the episode that gives you one.
David Richter Talks with Mike Michalowicz, Founder of Profit First (Part 1 of 4)
May 4, 2026
Making 2.2 million in projected profit and considering bankruptcy at the same time — that's the reality more real estate investors face than anyone admits. In this episode, David Richter sits down with Mike McHale, author of The Money Habit, to unpack why so many entrepreneurs feel broke no matter how much revenue they generate, and what's actually driving that cycle at a biological level.
They dig into Parkinson's Law, optimal foraging theory, loss aversion, and the psychology behind why money behavior gets amplified — not fixed — as your income grows. If you've ever wondered why more deals haven't solved your financial stress, this episode is the conversation you need to hear.

Featured Posts
How can someone go from millions in profit… to bankruptcy at the same time? Read this to find out... ...more
Cash Flow ,Profit First &Budgeting
May 07, 2026•6 min read

One theme consistently shows up when business owners come to Simple CFO: “I have money coming in… but I have no idea if I’m actually making money.” They’re closing deals and generating revenue — and t... ...more
cfo ,Cash Flow &Profit First
April 29, 2026•6 min read

You didn't start your business to juggle spreadsheets, but here you are. If you can’t see your numbers instantly, you’re not running a business… you’re rolling the dice. You don't really know how the ... ...more
cfo ,Cash Flow Profit First Budgeting &Growth/Scaling
April 21, 2026•7 min read

Most people think the problem is: I need more deals/sales/revenue. But that’s usually not the problem. Making money and keeping money are two different things. Most business owners are great at the fi... ...more
Cash Flow ,Profit First
April 14, 2026•6 min read

Most business owners don’t have a profit problem. They have a timing problem. Specifically they’re waiting for the “right time,” until there’s “more money," things “calm down," or they can “afford hel... ...more
cfo ,Cash Flow &Profit First
March 24, 2026•6 min read

As businesses grow, the money side of things becomes harder to manage. There are more bills to pay, more sales to track, more taxes to plan for, and more decisions that can affect your future. ...more
cfo ,Cash Flow &Profit First
December 10, 2025•6 min read

David Richter Talks with Mike Ochsner
April 28, 2026
In this episode of the Profit First for Real Estate Investing podcast, I sit down with Mike Ochsner—applied neurology coach, author, and performance expert—to talk about how optimizing your brain can directly impact your business, productivity, and profits.
We dive into Mike's personal journey from racking up 15 concussions through extreme sports to discovering applied neurology and reversing years of pain and cognitive decline in under 20 minutes. We unpack how entrepreneurs and real estate investors are unknowingly running with the "parking brake" on their brain, what ADHD really means for high performers, and how simple neurological resets can eliminate chronic pain, brain fog, and decision fatigue. If you've ever pushed harder and harder only to feel like you're spinning your wheels, this episode will change how you think about performance.

David Richter Talks with Ken Barton
April 20, 2026
In this episode of the Profit First for Real Estate Investing podcast, I sit down with Ken Barton—entrepreneur, real estate investor, and founder of Offa—to talk about how he went from high-income W-2 sales to building a platform that’s changing how investors find and fund deals.
We dive into Ken’s unconventional journey, from selling $40M in software to buying his first off-market deal, and how frustration with outdated systems led him to build a marketplace for real estate investors. We also unpack the real opportunity behind off-market deals, why most investors struggle with access and financing, and how connecting deal flow with lending could completely change the game. If you’ve ever felt stuck trying to find deals or funding, this episode will open up a new way of thinking.

David Richter Talks with Bree Hartman
April 13, 2026
In this episode of the Profit First for Real Estate Investing podcast, I sit down with Bree Hartman—self-storage investor and founder of Self Storage School—to talk about how she went from burnout in a service-based business to building a scalable, cash-flowing portfolio that supports the life she actually wants.
We dive into why self-storage is one of the most underrated asset classes, how Bree reverse engineered her life before choosing her investment strategy, and why operations—not just acquisitions—are the key to long-term success. If you’re tired of the hustle, chasing doors, or building a business that doesn’t align with your lifestyle, this episode will challenge you to think differently about both wealth and freedom.

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