FOR REAL ESTATE INVESTORS

David Talks with Leon Barnes
October 5, 2026
Simple CFO (financial systems for real estate investors) — simplecfo.com
Profit First for Real Estate Investors book by David Richter – profitfirstrei.com
Profit First for Real Estate Investing Free Workbooks — peiworkbook.com
Collective Genius — https://www.thecollectivegenius.com
We're resurfacing one of David's favorite conversations from the archives: his episode with Leon Barnes, a leader at the Collective Genius and a real estate investor who built his rental portfolio the smart way. It's a message that hits just as hard today as when it first ran.
Leon's path is anything but typical. A former broadcast journalism hopeful who spent 11 years in corporate advertising sales, he got into real estate running operations for a flipping and rental business before building his own portfolio to around 75 doors. He and David dig into why patience beats overnight success, why he walked away from chasing an arbitrary 100-door goal in favor of quality over quantity, and the go-giver culture that defines the Collective Genius. If you're building wealth through real estate and want to do it the right way, this one is worth revisiting.
Timeline Summary
[0:00] – David's intro on why he's resurfacing this Leon Barnes conversation
[0:56] – How David and Leon met through the Collective Genius in Tampa five years ago
[1:46] – What the Collective Genius is and why it's a premier real estate community
[2:28] – Leon's origin story: the college kid who wanted the NBA, then broadcast journalism
[3:11] – Why he left a broadcasting path for 11 years in corporate advertising sales
[3:35] – Burning out on corporate America and meeting a real estate investor through ad sales
[4:07] – Realizing his hiring, team-building, and culture skills could make a big impact
[4:28] – Getting into real estate running day-to-day operations for a flipping and rental business
[5:14] – Why a W2 makes you more bankable, and using it to build a portfolio on the side
[5:57] – Falling in love with the Collective Genius and multi-millionaires willing to share
[6:21] – The direct-mail advice that could double a business from 50 to 100 deals
[6:43] – Clicking with founder Jason Medley and their shared go-giver backgrounds
[7:04] – Graduating from working for someone else to building wealth for himself
[8:12] – Why there are no overnight successes and this was an 11 to 12 year journey
[14:30] – The BRRRR strategy and growing the portfolio to about 75 doors
[16:70] – Chasing the arbitrary 100-door number and realizing quality beats quantity
[21:50] – The member who challenged him: why own 100 when you could own fewer, free and clear
[25:10] – His advice for investors in this market: set realistic goals, don't judge yourself by others
[27:90] – Why you should build your own business, not someone else's dream for you
Closing Remarks
If Leon's story reminded you that real wealth in real estate is a patient, go-giver game and not an overnight one, that's exactly why we brought it back. Share this episode with an investor who's chasing an arbitrary number instead of building something that actually serves them, and follow the show and leave a rating and review so more real estate investors can find conversations like this one.
1. There Are No Overnight Successes — Leon's position came from an 11 to 12 year journey, starting at job sites at 6:30 in the morning. The results people see today were built on years of unglamorous work.
2. Use Your W2 To Get Bankable — You're far more bankable with a W2, so use that time as a side hustle to build a rental portfolio and active cash before making the jump full-time.
3. Quality Beats Quantity Of Doors — Leon chased an arbitrary 100-door goal before realizing it would force him to buy properties that didn't make sense. He shifted to fewer, better doors owned free and clear.
4. Surround Yourself With Go-Givers — The Collective Genius changed everything because multi-millionaires sat down and freely shared what would grow his business. The right community pulls you to your next level.
5. Build Your Own Dream, Not Someone Else's — Set realistic goals and don't judge yourself against what others are doing. Make sure the business you're building is profitable and yours, not someone else's vision for you.
00;00;00;01 - 00;00;19;02
Unknown
Hey, everyone. David Richter here. Before we jump in, I wanted to let you know we're resurfacing one of my favorite conversations from the archives. My episode with Leon Barnes. Leon's a leader at the Collective Genius, one of the premier real estate investing communities out there. And he's built his own rental portfolio. The smart way, focusing on quality over just chasing some arbitrary door count.
00;00;19;04 - 00;00;38;01
Unknown
We talked about building real well through real estate, why patience beats overnight success, and that go giver mindset that separates the good business owners from the people just doing deals at all costs. It's a message that hits just as hard today as when we first ran it, so we thought it was worth bringing back for you. If you haven't already, make sure you hit subscribe so you don't miss what's coming.
00;00;38;03 - 00;00;56;25
Unknown
All right, let's get into it. Hey. Hey, everyone. Welcome back to the Profit First Ray podcast. Have a special guest to me, Leon Barnes. Because I've gotten to know Leon for the past. I don't know, Leon. It's probably been five years now. At this point, it feels like. Yeah, it's been a it's been a while, but I've gotten to know Leon a lot better.
00;00;56;25 - 00;01;22;27
Unknown
And Leon is someone that I respect in this space. But then he's also doing his own real estate. But then he's helping a ton of real estate investors across the market. So. So, Leon, thanks for being on the show today, I appreciate it. David, five years ago, I was introduced to you at another community. We were having lunch together and they were like, hey, you need to talk to David about being in the collective genius that was, believe or not, right here in Tampa.
00;01;22;27 - 00;01;46;01
Unknown
We're on base five years ago. That's crazy because even I'm part of the collective genius, and I was part of the collective genius, like ten years ago to with another company. And it's like it came full circle. And then I saw Leon. And honestly, Leon's been a great leader at this event. And if you're listening to this podcast and you're in real estate, you have probably heard of the Collective Genius because it is.
00;01;46;03 - 00;02;06;15
Unknown
It is a premier real estate investing group, community mastermind. I know that they don't love the word mastermind as much as community, because it really does. It feels like a great group of just people that want to help you get to your next level, whatever that is. So I'm excited to interview you, Leon, because I really want to dive in and be like, okay, how did you get into this?
00;02;06;15 - 00;02;28;16
Unknown
Like, how did you even want to start helping? Because like, you've helped a ton of people in this space and you have your own experience. So like let's go into that first. Did you start in real estate before you got involved with the Collective Genius? I did not, David. I was the college kid that grew up with Sports Center, and I totally wanted to be a broadcast journalism major if I didn't make the NBA first.
00;02;28;18 - 00;02;48;27
Unknown
You know, I knew I was going to the NBA. David. And then I stopped growing about six four and was slower than probably I needed to be to get in the NBA. All those things led me to a broadcast journalism career. That's what I wanted to do is like, if I can't play the game, I want to actually call the games and be part of a professional sports team.
00;02;48;27 - 00;03;10;28
Unknown
So I did that for five and a half years before realizing, David, you're a you're a financial guy. It was going to take me a long time to get to that status where a lot of people, you know, that the people that you see on national television that make really good money, the Stephen A Smiths of the world and the the Sportscenter anchors, it was going to take me some time there, and that in my 20s I didn't have that patience.
00;03;11;00 - 00;03;35;19
Unknown
And so I was told that I could, you know, do sales really well, like a lot of people tell you, hey, you should get into sales. Well, I actually took people up on that and did that for 11 years, spent 11 years in corporate advertising sales work my way all the way up to the regional manager positions, the executive roles, and was on the trajectory to continue to grow into VP roles and what have you, and really got burnt out on corporate America.
00;03;35;19 - 00;04;00;12
Unknown
And thankfully, during that time, I had gotten to know a real estate investor like you write in your community. I knew them through selling advertising, and I didn't really understand exactly what they were doing. I just liked his vibe and I liked what they were doing and, you know, just kind of making the community better one house at a time, flipping houses, I mean, flipping and wholesaling and all those type of terminologies really weren't a thing.
00;04;00;14 - 00;04;24;13
Unknown
You know, when I first met him in 2003, people were doing it, but it wasn't something that, you know, was at a high level where it is today. I liked it so much. I was like, you know, I could really make an impact on a business like that. With my background of hiring, building teams, building culture, helping, you know, grow team team members, that was my focus.
00;04;24;13 - 00;04;42;16
Unknown
That's what I was really good at. I was I was a very above average sales person, but I was even better at building culture and helping employees get to where they want it to go within our team structure. So I always just a natural coach, and I was like, you know, I can make a big impact on this.
00;04;42;16 - 00;05;06;21
Unknown
So that was my goodness. That was now 11, 12 years ago that I got into real estate, working for someone else, running day to day operations of a flipping and rental business. Okay. That's awesome. So you got into it there and it sounds like that other the corporate skills helped you inside of the real estate company and really helped you in that space.
00;05;06;21 - 00;05;32;00
Unknown
What what was the bridge from working with that person to working with where you are now, like Collective Genius? Was that a short process? A long process like it was a long process? Okay, yeah, it was a long process. I will say two things here, because I know your listeners will like this when they're making that transition of working for an organization and and knowing that you want to build wealth through real estate.
00;05;32;03 - 00;05;53;06
Unknown
Do you do want to be patient? Obviously there's a lot this a financial podcast, obviously, for real estate investors, you're so much more bankable when you have that W-2, you know, so use that time as that side hustle to build a rental portfolio, to build active cash so you can make that jump, whether that's wholesaling hotel and fixing flip or fix and hold, what have you.
00;05;53;12 - 00;06;11;25
Unknown
You know, I started doing that my first year. I was like, hey, can I buy any of the properties that we don't want to necessarily flip or anything I can find through referrals that, you know, don't fit our model? Absolutely. Okay. So I started growing a rental portfolio. And during that time we started coming to the Collective Genius.
00;06;11;25 - 00;06;36;00
Unknown
And I just absolutely fell in love. David. Like I, I had never been in a room with multi-millionaires that were willing to sit down with me and say, hey, you know, I noticed that you guys were struggling with the second direct to a seller inbound strategy. You're dominating television. Why don't you just be more consistent with direct mail and you will.
00;06;36;00 - 00;06;58;10
Unknown
Do, you know, a you'll dominate your market, you'll do 100 deals instead of 50. It's like really that's you're willing to share that with me? Absolutely. So I fell in love with the group from day one. Jason and I, the founder of c G, Jason Medley, we clicked immediately, both from, you know, similar backgrounds, different parts of the country, but similar backgrounds, both from states that start with K.
00;06;58;12 - 00;07;21;16
Unknown
I'm from Kansas, he's from Kentucky. Although he's not a basketball fan. He should be being from that state. But there's a lot of things that we just saw eye to eye on. And when I went out on my own, started building a rental portfolio and said, you know what? I didn't come into this to be an entrepreneur, but I found that I wanted to be and was at that point where I was ready to graduate to start building wealth for myself.
00;07;21;16 - 00;07;40;04
Unknown
This opportunity with Jason, I just continued to build a relationship with him and said, hey, I could really you can still do that, but I'd love your the type of culture that you bring is go giving is exactly what our culture is. And I know you can make connections at a higher level, and I'm trying to get out of the seat of doing a lot of those day to day things.
00;07;40;04 - 00;08;01;14
Unknown
So why don't you come over here? And here we are seven years later, I not only and, you know, still with collective genius doing this on a day to day, I still have my company in Kansas while moving my family all the way across the country and living in Tampa now. Wow. Okay, I, I didn't know that. So you still have stuff going on in Kansas right now?
00;08;01;15 - 00;08;23;25
Unknown
I do. Okay. So yes. So is that a portfolio or what do you have going on. So great question. I, I could not leave. So I worked remotely for two years for the Collective Genius when we started tears. When we started the different tears. David. So I met you right as I moved to Tampa. Okay, you might not have known that, but I had just literally moved to Tampa.
00;08;23;25 - 00;08;44;15
Unknown
I think when the time frame that we met, so it was post actually, it might have been four and a half years ago because it was post-Covid. It was like 2021. And I could not I had no intention of moving. I was going to work remotely because that's where my business was. But after two years, I have a partner there.
00;08;44;17 - 00;09;03;16
Unknown
That was my acquisition. He's been with me through all the corporate days. He's a great partner to have. And he was running day to day operations. We had a third party management company, but once we got to a certain point, I hired, a lady that had worked with me in the past to run our property management division.
00;09;03;16 - 00;09;28;02
Unknown
So I have two full time employees still in Kansas. They run the day to day operations of our rental portfolio. We've. I think we got as high as 75 doors when the interest rates were low and we sold off a few. I think we're back down to 65 doors, but they manage those properties and day to day acquisitions, with, you know, now less than ever with me being here.
00;09;28;05 - 00;09;52;17
Unknown
Yeah. So, Leanne, what I'm hearing is you can still be an employee and work and still have real estate and be a real estate investor and being able to do both because it's honestly, every time I see you, it's like you're doing what you love. You love the connections, you love the people, you love pouring into them. So it's like, this is like a passion of yours, which it just comes across very clearly.
00;09;52;17 - 00;10;10;14
Unknown
And that's why I love, like telling people about like because obviously you pour yourself into it. But I wanted to talk about that, like a lot of business owners usually want to get out of their W2 job or real estate investors are like, want to get out of it to be full time and real estate. But you've really handled both of these well.
00;10;10;21 - 00;10;31;24
Unknown
Like, do you see other people struggle with this or like what types of businesses, you know, like what words of wisdom would you give for someone that might be in a W2 now and they're thinking about getting into real estate and, well, I'll say the very cliche thing that most of our parents or grandparents or some influence in your life said to you, find something that you'll love and you'll never work a day in your life.
00;10;31;27 - 00;11;10;13
Unknown
And if it just happens to be in an industry that you want to do more of, obviously it's conducive to doing both, right? So for in my particular case, being around 500 plus of the top real estate investors in the country and some overseas obviously helps me with strategy to build that company. I would also say that even if it isn't real estate specific, if it is something that you can make, you know, a good income off of to build a strategy, to leave that in the future.
00;11;10;13 - 00;11;39;16
Unknown
Because, you know, the biggest thing about this is that there's no overnight successes here, David. Like, this is something that we're talking about, you know, a 11, 12 year journey here that we've gotten to this point. This wasn't the case right out of the gates. I was before doing consults and making connections for the collective genius. At 630, I was at a job site making sure the contractors were getting started.
00;11;39;20 - 00;12;00;03
Unknown
And then at lunch I would go to another job site, and then at before I went home or to a basketball practice for my kids team, I, I would then go see another property. I did that for five years. Oh, wow. Every day I did that. So that wasn't something that, you know, I loved doing that. But that wasn't my passion.
00;12;00;04 - 00;12;25;29
Unknown
My passion was connecting one member with another, learning from each other, seeing each other grow. That's when I can see that someone is I help someone's business by making a connection. My goodness, that that that fills my bucket all day and it runneth over. No doubt about it. You said it. This is a passion for me. It just happens to be I'm around the industry, but it doesn't mean you have to be in the industry in order to do this.
00;12;25;29 - 00;12;51;04
Unknown
You just have to have a plan because it's not going to happen overnight. It's something that gradually happens, but you can fully take advantage of your W2. Banks love people with long term jobs and high income. They love lending money to people that they know are going to make enough money to pay them back. Yeah. So that that's so interesting too, because you see it out there, most people are just like, I'm just going to jump it.
00;12;51;05 - 00;13;08;22
Unknown
Well, they're a entrepreneurs, right? I'm going to jump in. I'm going to make this work. I like how you did it. It's a little bit counterculture of the typical entrepreneur. You were like, I'm building a portfolio and I'm also going to work with something I love, you know? And like you found that and obviously it's just a perfect pairing there.
00;13;08;23 - 00;13;24;04
Unknown
Can you talk about that a little bit more of like did that since you've had a W2, has that made you more bankable, like turning this time and like to be able to get the loans or I don't know if you refinance properties over the years and it's been way easier. You know, like obviously having a portfolio of properties.
00;13;24;04 - 00;13;51;18
Unknown
I'm just wondering that journey because it's so different than where a lot of people go wholesale flip. Maybe I'll buy rentals in the future. So a couple different things. Number one, this is not the only way. I think this is not the The Mandalorian. This is not just this way is the way to go, right? There are many ways to to grow a real estate investment business.
00;13;51;21 - 00;14;18;02
Unknown
This just happened to be the way that worked best for me, because I came from a corporate background and I realized that I'm that I had more tendencies of an entrepreneur than I ever knew that I had, that were buried deep down, that came up in getting into this business. Some of that has to do with this industry, especially single family is a low barrier of entry, right?
00;14;18;03 - 00;14;46;14
Unknown
You you know, if you talk to the right people, you network, you you can always find, you know, deals now a number of deals. That's that's another story. But you can always find a few opportunities, especially if you're handy. But this particular path that I took, I realized very early on when I went to talk to the banker that was handling a lot of our the company I worked for, the banker.
00;14;46;15 - 00;15;06;24
Unknown
They're in the business of making loans. They don't make money unless they make loans. And he said, Leon, have you ever thought about holding any assets? And I said, yes. I'm not sure how I'll go about doing that. Working for a company. I don't I'm sure how I'll, you know, buy them. And he goes, well, you know, you have you know, you have the industry knowledge and you have a good paying job.
00;15;06;25 - 00;15;26;25
Unknown
You know, I'll, you know, I would we our bank will lend to you. Go. All right. So that started conversation. Exactly. That got me into I bought my first couple. I had a friend that lent, left a down payment money and realized very quickly that we were going to run out of money very quickly with that model.
00;15;26;29 - 00;15;51;26
Unknown
Right? Yeah, we knew it. So from that point on, I think the first three we bought with traditional down payments, and then from there on out we went. Brr strategy, every, every single property that we purchased, we bought with private money through relationships that we had made private money for the purchase price and the rehab. Once that rehab was completed, we go get an appraisal by our banker.
00;15;51;27 - 00;16;11;27
Unknown
Our banker would come out and would appraise much higher than we usually would expect because the properties were done nice. And then we bird that strategy, rinse and repeat. In that grew the portfolio to about 75 doors. When I then realized that I had I was on this path, David. And you'll see this I was on this path of this arbitrary number.
00;16;11;29 - 00;16;30;21
Unknown
I got to get to 100 doors, you know, beating my chest, going, that's a magical number. I've got to get to this number. And I realized that to get to that number, you may have to buy some properties that don't make sense. Right. And so I really started focusing on much more. I sort of focusing on quality versus quantity of doors.
00;16;30;23 - 00;16;53;11
Unknown
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00;16;53;14 - 00;17;14;07
Unknown
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00;17;14;11 - 00;17;42;06
Unknown
So if you want predictable profit instead of living, deal to deal, head over to simple CFO. Com and book your financial clarity call today. That's simple cfo.com. Stop living in confusion and start keeping the money you work so hard to earn. Now back to the episode. Awesome. Well, yeah, I love hearing that because I even love that you said I went from 75 to 65 and said that on a podcast because like, a lot of people are like, oh, I'm just growing, I'm scaling.
00;17;42;06 - 00;17;58;09
Unknown
And it's like, yeah, but you're killing yourself from the inside out. And sounds like you've been very intentional with this. And like you, I love what you said earlier. You said this is the best way for you. And this can be if you're listening to this, this might be the best way for you. But you have to figure out for yourself.
00;17;58;14 - 00;18;15;00
Unknown
And I will say, Leanne, I think the culture at CG is so great because it's people like you that get up to say, hey, you know, it's not that you do more deals, it's that you have the best business around and that you. I love what you said when I was on your podcast. You're like, scale responsibly like that.
00;18;15;00 - 00;18;41;02
Unknown
You're helping people scale responsibly in their businesses where a lot of people just, like scale at all costs. So I think that's something that Collective genius also brings. Being a member and being in there and seeing that you've also, I feel like the last few years have brought up people that are very good business owners. They're not just doing lots of deals, but like they're good at whether it's hiring or the marketing or like the actual keeping it in the net profit.
00;18;41;03 - 00;19;00;04
Unknown
So it's like you're bringing up the shining examples of good business owners as well. And I think, Leon, that you're also leading the charge there, you know, you and Jason making sure that you have like what you've got is a good solid business and a good, solid business model that was good for you. And, you know, like for Jason, what's good for him.
00;19;00;07 - 00;19;25;02
Unknown
We are the group. Then there's first and foremost I want to say this, just like I said earlier, my way isn't the only way. Yeah, the collective genius isn't the only community. And you said the word earlier, mastermind 100 years ago. The concept of a mastermind and bringing smart people together, was, you know, it was so important to be around other people doing what you want to do.
00;19;25;05 - 00;19;43;17
Unknown
But I think where we've taken it to the next step is it's not just smart people coming together. It's a community because it's smart people that want to come together to not only grow their business, but to also grow their personal lives, their family life. The balance that we all chase, that's not real, but we get as close to that balance as we possibly can.
00;19;43;19 - 00;20;04;26
Unknown
We focus on those type of things. This is a the most non chess beating group that you'll ever be a part of. And some that might be what they're looking for. They want to be around people that ring the bell every time they score a deal. This is more about being real with yourself of what's best for you today and moving forward.
00;20;04;28 - 00;20;27;07
Unknown
Like that concept that I just mentioned to you about Burr's strategy, and then realizing that I was just getting to an arbitrary number is because not once, not twice, probably 15 times, when I would talk to members about my business, they were interested about learning more about what I do. They would always say, well, why do you want to get to 100, David?
00;20;27;07 - 00;20;44;19
Unknown
Just always question it. And I want to be around people that question me because it makes me better. Like, I can think of a conversation with Matt Saunders out of Virginia Beach, one of our members, and he he said to me like, you know, I. He I think at the time he owned the roughly 50 free and clear.
00;20;44;22 - 00;21;01;10
Unknown
Right? He had focused on getting to this big number. And he said, you know what? It's it's less of a hassle if I just own less. And but I own them outright. And that just always stuck with me. It took me a while to change the mind frame, but it challenged me to be better. And that's the type of community that I want to be in.
00;21;01;10 - 00;21;23;02
Unknown
I always say to my sons, specifically my 13 year old right now that's, you know, one year removed from high school, pretty competitive basketball player. And I always say, get in the best rooms. You get in the room with four losers, I'll show you the fifth very quickly. The same thing goes for winners. You get in a room with four winners, and you will quickly elevate yourself into a winning position of that particular room.
00;21;23;02 - 00;21;54;00
Unknown
And that's that's what this community has meant to me and why I made the decision. I sound like a one of those commercials. That's why I joined the club. Right? Like this. This is why I, I, I've been on this side for seven years and being affiliated with the organization for 11, I will say to one of the things that's been instituted since I've been there, I really like I think it's on the second day where we get into those pods and you really go deep with people and like you said, not just on the business side, but like what's going on in your life and can we help you?
00;21;54;01 - 00;22;12;12
Unknown
Like, you know, all the group that I'm a part of is a lot of like where they might have younger kids or they might have like kids going in the teenage years and it's like, okay, right now, is it a struggle there? Is it a struggle in the marriage? Is it a struggle on, you know, like whatever it might be, family issues, whatever, and really helping people through that.
00;22;12;12 - 00;22;40;09
Unknown
I've been also a little surprised of how open people have been over the years. And like, this is great. Like, now we can actually work through this stuff together. And then other people chiming in as well too, and being able to go through those things and walk through them and other people going through really hard situations or losing a loved one and like the the group rallying around them at that time and really helping it is more than just, like you said, a beat your chess club of like, yeah, let's just talk about the deals.
00;22;40;13 - 00;22;58;10
Unknown
I've really loved that as part of the culture that has been instituted there as well. And just really, I really do. I look forward to that day. You know, a lot when we go deeper there. So I just wanted to say that as a user of the actual product as well too, and being a part of it. But Leon, this has been awesome.
00;22;58;10 - 00;23;24;26
Unknown
I think you've got you have a ton of knowledge here. Like that's practical because you are actually a real estate investor, and you're a successful one in the sense that you know what you want, you know, like that's where you know what you want. You know what you can handle. You know what you can go after. What advice would you give to a real estate investor right now that's in this market and facing the ups and downs that a lot of people are.
00;23;25;02 - 00;23;44;09
Unknown
What are you telling them right at this time? Well, first of all, I would set realistic goals and not judge myself based upon what I see from others. Yes, I want to be around others that are helping me grow, right? That are thinking it's the thought leaders. When I talk to the highest level of our group, our CEO level members.
00;23;44;09 - 00;24;01;02
Unknown
These are people with $10 million businesses above. They've been in the business 20 plus years in most cases. These are thought leaders. I want to know how they think. So you want to be in the room with people that think differently than you do when it comes to scaling a business, but you have to be real with yourself and where you're at.
00;24;01;02 - 00;24;17;26
Unknown
Set realistic one, three and five year goals because a lot of times people set ten year goals. It's way too far out. Even five year are way too far out. You know, take it one year and chunk that in the quarters so you can get wins and you'll look up. And 11 years later you're like, I got 100 doors.
00;24;17;26 - 00;24;39;23
Unknown
I don't even know how that happened. Well, there's a gradual process, but that process begins from those early goals that you set. And the reality is, is this the only difference between where someone is today and our highest levels is just time and execution. It's it just time and execution. If you know what you want to do, you set proper goals.
00;24;39;29 - 00;25;04;14
Unknown
You will go and find those things, especially if you're working on just getting better gradually, every every day. It's the whole reason that I coach basketball and have coach basketball for 15 years now. There's so many parallels between what you tell a kid about being at practice, working hard and trying to get better 1% every day. That's that goes for life, that goes for business.
00;25;04;14 - 00;25;24;14
Unknown
And I see so often in this industry, especially David, I see people come in and go, oh man, that guy's not smarter than me, and he's got a thousand doors. Well, I got to drop everything and go get a thousand doors. That's just that's not reality. And you don't know exactly how they got to that. You don't know their financial situation.
00;25;24;14 - 00;25;52;03
Unknown
There's so many different factors. Run your race, but make sure that it's just not this marathon goal. It's short sprints so you can get wins, which ultimately lead to long term success. Awesome. And I love that. Don't run someone else's race. Run your own race and make sure it's a realistic race like that. You're running right now because if you haven't trained for a marathon and you try and run that marathon, good luck.
00;25;52;08 - 00;26;10;00
Unknown
You know, like after that first mile. So this is where I think this is where it separates as well too, because I love that that's what we preach here a profit first. Like if you're going to build a business and it's going to be profitable, like make sure you're building a your own business. Not not someone else's. Like not someone else's dream for you.
00;26;10;01 - 00;26;24;20
Unknown
What's your dream for your business? And like, if that's you want to spend some time with your family, like spend time with your family if you want to go on these trips, if you want to do these things, if you want 100 doors, because that's something that means something to you, it's like, okay, as long as it's realistic and you can get there.
00;26;24;20 - 00;26;42;24
Unknown
But like Leon said, what's the time frame around that? Do you need that in a year? Can you realistically do it in a year without killing yourself in every relationship in your life? You know, it's like, well, you have to set the realistic goals. That was really good. This is a lot of stuff that if you're part of collective genius that we work on all the time, that we're there.
00;26;42;25 - 00;26;57;22
Unknown
We're making sure that we're diving deep and really and like Leon said, people are not going to just let you skirt by. Like, if you've got something and you really want to put it out there for feedback, people will give you that feedback, whether it's tough love or whether it's just like, hey man, let me talk to you.
00;26;57;22 - 00;27;15;18
Unknown
I went through this. Let me just talk to you over here about how that went and like some of the things in my life. So I think this is a great group in community for that. Leon, if people wanted to know more about G or like because if they haven't heard of it or if they have and they just want more info, where would they go?
00;27;15;20 - 00;27;35;15
Unknown
So the first place that you can check us out is at our website, explorer c.com. They're at explorer. You'll find out all the information. If you're a full time real estate investor. We have a tier A community level for you. If you're someone that is not quite full time yet and you're looking to get to that full time.
00;27;35;17 - 00;27;59;18
Unknown
Still reach out to us, we can put you in touch with some people that can help you. David and I both know a lot of coaches that usually are that that in between a community, until someone gets to that full time mark. But explore cg.com will give you everything you need. There's an application there. If you're a full time real estate investor and you want to continue to grow in scale, whatever it means for you, there is a community there and you can fill out our application.
00;27;59;18 - 00;28;19;13
Unknown
And if we get that application on this side, it makes sense. We'll have a conversation. If not, then we will push you to the direction of what you need at this given time. Cool, awesome. And then I know you also have a podcast, so if they want to hear what you're pumping out there and what you're getting out in the content, how can they figure out about your podcast as well?
00;28;19;14 - 00;28;39;08
Unknown
Yeah, we we launched this. Super excited about this. We launched this this year I've been fighting. Fighting's not the right way. I've been pushing to get a podcast for the last few years, and finally got to a point where we have enough team members where I could do this more, you know, on a weekly basis. We dropped, actually, now we're at a point where we dropped two pods a week.
00;28;39;08 - 00;29;05;04
Unknown
In fact, recently dropped that great episode with Mr. David Richter here. That one just dropped a few weeks ago. If you want to go back and watch any of those, you can find those at the C G podcast.com. We started it as a march. We have dropped now two episodes a week since then. One is from our events, so you hear our members speaking on the the topics that they're presenting on and what the community is meant to them.
00;29;05;07 - 00;29;31;17
Unknown
And then the other on Tuesdays. These are long form journeys. So especially if you're at a point where you're like, man, I'm really struggling. I need to hear where someone was in year two or where someone was your year five. We have some of our highest and best long term. I mean, people that have been with CG for a very long time that are on those podcasts, and I can tell you it's my favorite thing to do every single week to have a conversation with members like yourself.
00;29;31;17 - 00;29;57;24
Unknown
David, you have an interesting story and it needs to be told. And that's what we do on the Collective Genius podcast. Awesome. So that's how you can get more content too, because sometimes you want a date before you marry, and this is great places to get that content and to understand what's going on there. And I will say that this is a great community, if especially if you're wanting to like I love what Leon says, scale responsibly if you really want to scale the business.
00;29;57;25 - 00;30;15;12
Unknown
This is a great group that has, for all the different aspects of business, for all the different departments, all the different levels. I mean, there's something for you there, especially if you're in the real estate investing world. It's been a great journey on my end, which I've got to see it as a real estate investor and now with simple CFO game, to see it from both sides.
00;30;15;12 - 00;30;36;09
Unknown
It's like, this is a great place, no matter where you are on that journey, to help you take it to that next level and to help you get to where you really want to go, and having people hold you accountable on the way as well. So Leon, this was awesome. I really appreciate everything you've done here. The two websites again, I'm just going to throw them out there, explore cg.com and then the CG podcast.com.
00;30;36;09 - 00;30;51;18
Unknown
So if you want to go to one of those two sites, depending on what content you want or if you want to see if it's the right fit. Also, if you're listening to this podcast and you're like, okay, I'm making money, but I have no idea where it's going, I always throw this out there. This is where you could go to simple cfo.com.
00;30;51;20 - 00;31;10;08
Unknown
You can go there if that. If we can help you, make sure you know where your money is going. I will say I love what Jason says. Making money is a skill set. Keeping it is a discipline. And I took that right from Jason Medley. And that's where we help you keep more of it and help you install systems, because discipline is really about systems.
00;31;10;08 - 00;31;31;02
Unknown
And what do you have that's a habit that you do every single day, or every single part of your business and every single part of your deal. That's what we help you with on the money side. We on again, thank you so much for what you provided here and for the different links and getting people their content and honestly sharing your journey and really about helping people understand, no matter where they are, to be on their own path.
00;31;31;04 - 00;31;48;07
Unknown
Thank you so much, Leon. David, I appreciate you having me. I also appreciate just shout out to you for all the members, all the real estate investors in our community that are where they are because of your financial help and advice and mentorship. Thank you for all that you do with within our community. I appreciate your friendship.
00;31;48;10 - 00;32;01;14
Unknown
Awesome. Thank you. That's it for today's show. Be sure to subscribe, review and share this episode. If you're serious about financial systems and keeping more of your profit. Visit simplecfo.com to take your free discovery call today.
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