FOR REAL ESTATE INVESTORS

David Richter Talks with Eddie Speed
March 30, 2026
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In this episode of the Profit First for Real Estate Investing podcast, I sit down with Eddie Speed—note investing expert, founder of NoteSchool, and someone who’s been in the game for over 45 years. Eddie breaks down why note investing is one of the most overlooked and profitable strategies in today’s market—and why the next five years could be the biggest opportunity he’s ever seen.
We dive into what it really means to “be the bank,” how note investing compares to flipping and rentals in today’s economy, and why timing the market matters more than chasing the perfect strategy. Eddie also shares how his approach has evolved over decades and how investors today can leverage his systems (and even his back office) to get started faster and with less risk. If you’re looking for a smarter, more predictable way to generate income in real estate, this episode will open your eyes.
Episode Highlights
[0:00] – Eddie’s 45-year journey in real estate and note investing
[2:13] – What a “note” actually is and how it differs from traditional real estate investing
[3:17] – Why being the bank is less competitive and often more profitable
[4:28] – The risks of “subject-to” deals in today’s market
[6:20] – Why note investing thrives in high interest rate environments
[7:48] – Why we’re currently in a “note cycle” and what that means
[8:11] – The struggles flippers and landlords are facing right now
[10:57] – How Eddie has adapted his strategy across multiple market cycles
[11:52] – Why the next 5 years could be the best ever for note investors
[14:47] – The flexibility of notes vs. other real estate strategies
[17:37] – How beginners can get started—even without money or experience
[18:22] – The “done-for-you” model and how Eddie’s team supports investors
[20:02] – Why starting today is easier than when Eddie began
[25:18] – The importance of market timing vs. perfect execution
[27:17] – Helping both action-takers and over-analyzers succeed
1. Be the bank, not the landlord. Note investing allows you to earn interest and get paid first—without the headaches of managing property.
2. Market timing matters more than perfection. Doing the right thing at the right time beats doing the perfect thing at the wrong time.
3. Notes thrive when traditional strategies struggle. High interest rates and market uncertainty create ideal conditions for note investors.
4. Flexibility is a major advantage. Note investing allows you to adapt your strategy within the same niche across different market cycles.
5. You don’t have to do it alone. With the right systems and support (like Eddie’s back office), you can shortcut the learning curve and execute faster.
If this episode gave you a new perspective on how to build wealth in real estate—without the stress of traditional strategies—please rate, follow, and review the podcast. And share it with an investor who needs to start thinking like the bank instead of the borrower.
00;00;06;16 - 00;00;29;24
Unknown
Welcome to the Profit First for Real Estate Investing podcast. Every week we bring you top investors and experts sharing how they create clarity, cash flow and consistent profit. This episode is brought to you by simple CFO. Profit first. Profit always. Let's go. Look, I'm. I'm. When I look back 45 years ago, and I was a young, 20 years old.
00;00;29;26 - 00;00;55;23
Unknown
Yeah. Young, energetic guy that was willing to go chase something, willing to go, you know, go. But but it was slow starting because I had to do so much to get to the end. Yeah. For if I could have just looked at it and said, look, I'm just the quarterback going to take the snap and I'm going to hand it off to the running back.
00;00;55;25 - 00;01;19;08
Unknown
That's a lot easier than throw in the 40 yard pass. Yeah. Hey, welcome back to the Profit First podcast. Excited Again. Have Eddie Speed, on which he's been a recurring guest over the years, which I love because he's one of my dear friends in this space. He's also one of the people that I believe is one of the most authentic people in the real estate space, because he still actively does real estate.
00;01;19;11 - 00;01;36;09
Unknown
He's the head of note school, but he's also done like over 50,000 notes in his lifetime. Eddie, how long have you been doing this again? Like, was it the 80s that you started and then. Yeah, 1980 for about 45 years? Yeah. I was going to say, I remember that from last time. I thought it was in the 80s or 1980s when he started.
00;01;36;09 - 00;01;54;28
Unknown
So, Eddie, I'm really excited to have you back on. We're really going to hit it from the the aspect of like whether wherever you are on your real estate journey, Eddie can really just help you make sure you know what's going on and whether some storms and get and maybe in the different aspect that you haven't thought about before, and we're all going to help you from that perspective.
00;01;54;28 - 00;02;13;01
Unknown
So Eddie, thanks for being back on. Awesome. Thank you. Yeah. Well, let's dive into it. Eddie, like you are the note king. So when people see you, they obviously think of notes. Cool if you're out there. But for the people who might be listening for the first time, can you explain a little bit what is a note like when you're a note investor?
00;02;13;01 - 00;02;34;26
Unknown
How is that different than if someone says they're a real estate investor? Well, you know, David, think about it. You know, in your life and in most of the audiences life, you've been to the title company and you signed mortgage documents, borrowing money against a piece of property, right? Yeah. Yeah. Right. Indeed. And you said I know, right?
00;02;34;26 - 00;02;53;03
Unknown
And you signed a deed of trust or a mortgage or whatever that looks like. So think in terms of what does the bank get and what do you get? You own the property, but the bank gets paid every month. They earn interest, by the way. They get their money first every month. Not last. Right? Right. Yes. And so that's what.
00;02;53;10 - 00;03;17;05
Unknown
So I basically no school teaches people how to be the bank. You may, you may create a note or you may buy a note from someone else. But basically you are the bank you're receiving interest. You're, you know, and think about it like there's a lot of people chasing properties, but there's not so many banks chasing the note.
00;03;17;05 - 00;03;36;20
Unknown
Right. So it's a it's not near as competitive. And in today's economy it turns out in most cases you when you kind of run the math out and we're not going to nerd out today on all that. But when you kind of run the math out, it's like in most cases today being the bank is more profitable than being something else.
00;03;36;22 - 00;04;07;04
Unknown
Yeah, yeah, yeah. And that's so true. And a lot of people get into real estate and they want to flip the houses, but you're really dealing with the paper then like of the actual mortgage and the note and all that, which makes a lot of sense. So then how, you know, like here's another term that's really big out there that people have been using for a long time is notes are notes and note investing different than seller finance, or is it it's a it's a or is it the same thing.
00;04;07;06 - 00;04;28;22
Unknown
Yeah. When you sell or finance the property you would the whoever owns the money would sign a note. Right. That's just the legal document that says you promised to pay back what the interest rate is and how much the payment isn't all that. How about here's another term that's really popular out there. Subject to is subject two different than you know what I say?
00;04;28;24 - 00;04;59;27
Unknown
Okay, so you are not a fan of this subject to methodology and buying a property subject to the existing mortgage? I think that it was a risk, manageable transaction a few years ago. I think that it is not so much today. And so that is not something that that's never been my specialty, but it's, you know, I could go through a, a, a long list of reasons why.
00;04;59;27 - 00;05;21;28
Unknown
I think the risk of it today is in, in many cases, it's a risk that most people don't see. If you're me and you've been around mortgage banking and all that stuff, you know that. But if you're just like hanging out with a bunch of real estate buddies and they're like, yeah, man, let's do it. Okay, well, you know, it's kind of like a bunch of teenagers busted out on Friday night and can't ever imagine having a car wreck, right?
00;05;21;28 - 00;05;42;28
Unknown
Right. Yeah. No kidding. Okay, so not the same thing and subject to then what about the other term out there that's kind of different. It's on the creative side. Land contract is known investing the same as if someone here's a land contract. It it is. There's there's more than one way to create the paperwork around the seller finance transaction.
00;05;42;28 - 00;06;00;09
Unknown
And one of those ways to do that is to do it. Or it's called a land contract. Okay, cool. So I just like because some of these people might have been searching online and like, okay, what are the different thing? What can I do besides wholesaling, flipping and then getting that seller finance or they see all these different terms.
00;06;00;12 - 00;06;20;08
Unknown
So then you made an interesting observation where where for the subject two side, it might have been easier a few years ago and now it's not or it's not as conducive. But what about note investing? Is not investing still conducive in this marketplace with higher interest rates or different things like that? I'd love your opinion on the market and no investing today.
00;06;20;10 - 00;06;40;00
Unknown
Okay, so let me go back in history a little bit. Yeah. Okay. Can I do that because I think it'll be relevant to your question at the moment. Wise notes better today than other things. Okay. I started in this industry in 1980. Now, David, you're a you're a history buff. So I know you know what was happened in 1980.
00;06;40;00 - 00;07;00;03
Unknown
Although you may not have been alive. I was not alive. Nope. But let me tell you something. If you were a young man, 20 years old, like me, you entered into the market and not real estate deals were crashing and burning all over the place. Yeah, right. Inflation and high interest rates, Does this sound familiar? All right.
00;07;00;03 - 00;07;26;09
Unknown
Yes. So? So understand that note strategy and note investing works when other things in real estate aren't working so well, So we tend to do better when other thing like when interest rates were 2%, you know, then all of a sudden note investing wasn't as good, but now a sudden as rates have gone up and now inflation and all that stuff, notes do better.
00;07;26;09 - 00;07;48;15
Unknown
And there's some there's some myths about the business that say it's this or that and stuff. But I would say, David, you I feel like you and I could circle up to say, the top 50 people in the business, seasoned pretty squared away, know the whole economic cycles. When I say we're in a note cycle, 100% of them, David will nod their head at a year.
00;07;48;15 - 00;08;10;24
Unknown
Exactly right. We are. We're in the good side of the business right now in notes. Why would you say it's better than flipping right now? Like wholesale flipping houses are having a hard time? Oh, they're going to flip to. Yeah okay. So flipping it's harder to sell. Staying on market longer. The interest rates are hurting the potential buyers.
00;08;11;00 - 00;08;36;25
Unknown
Where with notes. Why don't you have those same issues. Well once again you're the bank. You know I'm you know you have a loan, you're getting paid interest. You get paid first every month. You have a piece of property that backs your loan. So if, God forbid, oh, let me ask you a question about that, David. Do you owe the same amount of money on your house as your mortgage or does your.
00;08;36;25 - 00;08;57;00
Unknown
Is your mortgage less than what your house is worth? It's less than what my house is worth. And wouldn't you say that would be true for most people in the audience? For most, yeah. Okay, so I have a safety net if something goes wrong, but I know what I'm going to make every month. It's written right into the note, right?
00;08;57;00 - 00;09;18;14
Unknown
You know what you're going to make every month and you have that safety net. Because what's the worst thing that could happen as a note investor? Well, the worst thing that can happen to some degree is is a good thing too. Yeah. The worst thing that could happen is, is they can't pay. And now they owe me less than what the property's worth.
00;09;18;16 - 00;09;41;06
Unknown
So, I have a equity cushion. I have a cushion in that deal, and I don't. I'm never buying a note. Try hoping they're going to stumble like that is definitely not the case. Right? I'm not buying. Hoping bad for somebody else pleasure. But occasionally that happens. And. And when it does, then that doesn't mean that.
00;09;41;06 - 00;09;57;16
Unknown
Oh, it's not a. Oh, my God, I'm going to lose sleep all night. It's not that. It's not that moment. Okay. All right. I have to pause the episode real quick. If you're a real estate investor who's tired of wondering where your money is going or why you're closing deals, but still feeling broke, you need to talk to a simple CFO.
00;09;57;22 - 00;10;30;23
Unknown
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00;10;30;26 - 00;10;57;07
Unknown
So if you want predictable profit instead of living, deal to deal, head over to simple cfo.com and book your financial clarity call today. That's simple cfo.com. Stop living in confusion and start keeping the money you worked so hard to earn. Now back to the episode. So that's interesting. And you've stuck are you've pretty much been very focused, I believe, for the last 45 years on notes.
00;10;57;09 - 00;11;27;26
Unknown
That's so interesting to me as well, because you've been a note investor during ups, downs, sideways cycles, all the things. And you even said when it was 2% it wasn't as good as it is now. So what what's either helped you or like, how did you have you maintain that focus this on on the notes and being a note investor, the answer is, is that I haven't done exactly the same process or the same diff strategy.
00;11;27;26 - 00;11;52;02
Unknown
Exactly. Over the past 45 years I've had I've just did what my strategy was within not investing depending on the market. Yeah, I, I look at where we are in the market right now, David and I've been doing this for 45 years. I've got some history. Right. Yes. I think the next five years are the best. Next five years I will have ever seen in this industry.
00;11;52;02 - 00;12;13;18
Unknown
I really, absolutely believe that. Okay. What are the indicators for you that say, this is why I believe that the next five years are going to be the best for notes, because I see people struggling with so many other forms of real estate. You know, a bunch of happy landlords, David. No, not a bunch. No. Not really.
00;12;13;18 - 00;12;29;02
Unknown
Yeah. You got flippers. You got any clients that are that that say I'm crushing at flipping right now, right. And. Well, no, I literally Eddie today had a call with someone who's he? He's like, I thought these two were going to sell and they've been on the market, you know, like extra lines, like, I'm not sure what to do with them.
00;12;29;07 - 00;12;56;26
Unknown
So no, I mean, I think his is a his is kind of a microcosm. So here so here's what I'm going to relate it back to. Every thing has a good moment. Every every strategy that's legitimate. Right. Has a good moment. But no strategy is is perfectly good for 20 years without making adjustments. Right. I was recently on a thread on Facebook.
00;12;56;26 - 00;13;21;09
Unknown
You probably saw it with, you know, another group out there that does fractional CFO stuff. And they were saying what happens when things don't work. And somebody says well I just I read that focus is the most important thing. There's a difference in focus in never being willing to change. Right. Yeah. Okay. Sometimes you have to change because let me just tell you something.
00;13;21;11 - 00;13;50;21
Unknown
You know, you can't go where some are short, where you live in the winter time every day. Right. Very true. Okay. So so things change and things sometimes change in my business where the sun really shines on us just right. Yeah. And we believe that's where we are right now. Okay, so you. So if I understand this correctly, your focus has been notes, but your strategy has changed depending on the market.
00;13;50;23 - 00;14;09;05
Unknown
So it's not like you didn't do notes and then you bought a speed boat rental company out there, you know. And like you did 14 other things that had nothing to do with notes. It was more like I'm focused on notes, but I need to be able to adapt to what the market is doing and would you? Okay, here's a question for the real estate community.
00;14;09;07 - 00;14;29;07
Unknown
Do you think that notes and focusing on notes that you usually have more opportunities to do different strategies where like flipping? I'm not sure. It's like you flip the house, maybe you could go into a different exit strategy, but that's then a different exit strategy, like wholesaling or wholesaling or like something like that, or you turn it into a rental.
00;14;29;07 - 00;14;47;00
Unknown
It's like those are all pretty much separate businesses. But like notes, if you do a note but you can structure it differently or you can depending on the market and depending on the terms. It sounds like notes are very flexible. You can focus on notes, but you can adapt to the market. Would you say it's more flexible than other exit strategies then?
00;14;47;07 - 00;15;03;07
Unknown
That's why I've been able to do it for 45 minutes. There we go. Ding ding ding. Well, this is why I love this. This is why I love you, Eddie. Like, because you've done something and you've been so successful and you teach other people how to do it, but then you've proven it through all the different real estate cycles as well, too.
00;15;03;08 - 00;15;29;18
Unknown
This is not just someone saying, hey, I've been an investor since 2020 and like, look at all that I've done. And like, here's all the that you can do in wholesaling and flipping. This is Eddie Speed saying, here's what, 1980 until now. And like all I've been able to do with this one strategy of note investing, but all the different tactics and how I can pivot and how I can change it up inside of node investing, which I just think is very cool.
00;15;29;18 - 00;15;56;06
Unknown
And like I wanted to focus on that because I, I, you know, like if we're not saying it enough with it needs to be said, because I was we bought more than twice the amount of notes in the last six months of last year that we did in the first six months of last year. Oh, wow. When I'm describing to you the adjustments that we've made and how we've looked at the market and where we think there's a big opportunity in this area, like we become very laser focused on it.
00;15;56;06 - 00;16;16;22
Unknown
And you and I have just talked about this. Right. And so in in part of it, we as we had to really slow down and make some adjustments so that, you know, we could teach the right thing. And when people needed help, we had, you know, we had the right resources to help our students go make the right decisions, right opportunities and stuff.
00;16;16;25 - 00;16;43;03
Unknown
And that's exactly what we did. And so when I'm saying that, you know, like, listen, I know what it's like sometimes you listen to some guru or some promoter and it's great, you know, and you listen to them two years later, it's great. Like it's like you're thinking like, when's it ever bad? Right? Yeah. And the reality is you've never seen me with this level of enthusiasm.
00;16;43;05 - 00;17;00;10
Unknown
That is true. Like, you do seem like you've got a fire lit under you recently, and this has been pretty cool to watch. And I'm just thinking, you've seen it for these 45 years, and now it's like, okay, you think that the sun is going to shine the most here because of where the market's going and where things are?
00;17;00;13 - 00;17;17;29
Unknown
I don't know. There's so many ways I could take this. Is there is there the for the no investing. What who should get into not investing. Is it someone who's a real estate investor. Is it someone who has a W-2 job? Is it is there a different answer? Is it all of the above? Like when would you say.
00;17;18;00 - 00;17;37;16
Unknown
Because obviously if the sun is going to shine, this would be a great time to get into not investing. So who would you encourage to follow you down this trail? Well, I mean, I started in the business with no real estate background, and I didn't have any money. So I had to go. I had to go do the techniques.
00;17;37;16 - 00;17;55;06
Unknown
I had to learn to make fees on finding notes. Yeah. Now I've built a whole process and a machine where people can go earn fees and they don't have to be near as detailed, and they don't have to go do all that form, because we built a lot of what we call done for you. We do a lot of that for them.
00;17;55;12 - 00;18;22;23
Unknown
So they can they can then go send a note to us and then go chase the next note while we're working on closing the one they've got. Right. And that drastically changed the level of difficulty it took to enter the business now. So you could just go in there. Yes sir. And you could go in there today with today and and and just go in there like I did as a young man with not a bunch of money but trainable.
00;18;22;25 - 00;18;41;00
Unknown
Yeah. And go follow a path. And I believe the market is wide open. Then you could say, well, I had Wren houses. It didn't the math didn't turn out the way I thought it was a lot of headaches. Like what would node investing look like compared to that. Well you're going to go like oh my gosh, I have found it.
00;18;41;02 - 00;19;11;01
Unknown
Yeah. Because I believe that you can own 20 notes versus one rental. Yes. You know you know the headache factor right there. It's easier to own notes. And then the other thing is I can earn more money with notes than I can on other real estate strategies today. And once again, you know, like we've seen it kind of let's just say this age and, you know, a whole bunch of transactions, we've kind of seen it all.
00;19;11;06 - 00;19;34;17
Unknown
Yeah. And and I'm not saying owning rentals in the past was bad or flipping was bad. I'm not saying that they've never had their day, but I would say that the day for note today in it being easier, more opportunity, big advantage as far as making more profit. I think all of those things today are check.
00;19;34;17 - 00;20;02;25
Unknown
Yes. In the blank. Well, there's definitely several things there that I want to pull out. First is it sounds like that done for you is incredible, because you've built a team that now can not just help you cause the notes where you go out and teach, but now it's like you teach them and you could say, okay, do you want us to do all that back end because, you know, put so they just have to find the note and then you go through and close it and get it to the end zone, which is pretty incredible.
00;20;02;26 - 00;20;38;13
Unknown
Look, I'm, when I look back 45 years ago, and I was a young, 20 years old. Yeah. Young, energetic guy that was willing to go chase something and willing to go, you know, go. But but it was slow starting because I had to do so much to get to the end. Yeah. Where if I could have just looked at it and said, look, I'm just the quarterback going to take the snap and I'm going to hand it off to the running back, that's a lot easier than throw in the 40 yard pass.
00;20;38;13 - 00;21;08;28
Unknown
Yeah. No kidding. So it really does sound like when I ask the question, who's this for? It could be a like you said, it could be a landlord. It could be a real estate investor who's now wanting to get into this space. Or it could be someone who's in the W-2 world is like, I want to enter real estate, but I just want to be the quarterback, or I just want to do the one thing that they can be good at and you get to focus on honestly, like the business side of it, like you've built a business around this and you handle a lot of the things that either people wouldn't think of or
00;21;08;28 - 00;21;28;14
Unknown
they've got if they've got a fumble through it and then it's like, oh, shoot, I wish I would have known this, or I wish I would have known that. So it sounds like you're taking a lot of that headache off of their plate. And so they can really transition into this and have a better starting point, kind of like what you said, what you wish you would have had at the beginning is what you've built in.
00;21;28;17 - 00;21;47;18
Unknown
I'll be honest with you, David. You've known me for a long time. I haven't always had this know you have, which is so cool. We really stop and look and we we really had a heart to heart with our team. And we had a lot of time and energy. And we said, what is it we could do to make more people successful at this business?
00;21;47;18 - 00;22;13;23
Unknown
And the answer is lend them our back office. Yeah. If we could land our students our back office, they could go find deals that we may not find. Yeah, right. And then we can go closed deals that they may not close. Yeah. Yeah. If you listen, if you're listening to this right now and you've listened to our past episodes, this has not been available.
00;22;13;23 - 00;22;32;23
Unknown
So it's like you're listening to this now, this is an incredible opportunity. Because if you want to get into not investing, it's not just you're learning the theory or you have to go out there and, you know, like learn it end to end. He's still going to teach you and you're still going to get all the knowledge, but then you can have that back office supporting you, which which is awesome.
00;22;32;23 - 00;22;49;04
Unknown
So yeah, okay, I do I want to pause right here. How if they if they're like, okay, just tell me how do I get a hold of this then do you have a link or something that you would send them to in order to where they could get smarter with it? Like, like we consider this like, okay, how do we how do we give you a get started path?
00;22;49;04 - 00;23;14;08
Unknown
Yeah. And people can be kind of advanced or a brand new guy, just like I describe myself. When I started in the business with no background, we're going to gauge that based on who you are in that process, but they're going to just simply go to note school.com/profit first. And we're going to we're going to give them a very clear path.
00;23;14;08 - 00;23;37;22
Unknown
And we're going to talk about you know and I and today I didn't get into a whole bunch of details. And I didn't get into a whole lot of, you know, formulas and stuff like that. But but we're going to we're going to start down the road where you can get the vision of, hey, this fits me, and you can be short or tall, skinny or not so skinny.
00;23;37;25 - 00;23;55;13
Unknown
I love that big and I do. It's I if you listen to this and you follow me and you, you trust my experience. Obviously Eddie's been a recurring guest on here. But not just that. It's what he's been able to build and how much you could trust him over the last 45 years. And just look at his track record.
00;23;55;20 - 00;24;17;26
Unknown
But now, like, this is why it's exciting to me. I know you're excited about notes for the next five years, but like, I'm excited about what you've been able to offer. Now because this is so cool. Because we have you haven't been able to offer this past in the past on the podcast. And if you want to, you can literally have Eddie's back and team that has helped him close over the 50,000 notes.
00;24;18;03 - 00;24;41;01
Unknown
Like, this is where you get that experience and you get the people that help, and this is where it doesn't matter where you are on that journey, you can jump in and that's at note school.com/profit first, which I will really love that link. It's like you're on the profit first report. Yeah. So note school.com/profit first which now is not the option just to be trained in notes but like to be able to have that back end as well too.
00;24;41;01 - 00;24;59;03
Unknown
And the done for you which is I just I know I keep saying it's so cool, but I love that you have that option and availability for anyone who's in the real estate space. So, Eddie, we've talked a lot about notes. We've talked a lot about where what they are, what they aren't. Who is it for, what are the other terminologies, all of that which has been great.
00;24;59;03 - 00;25;18;23
Unknown
But do you have anything else that you want to impart before the last couple minutes here? You know, to be able to give to real estate investors, listening. All right. So let me lean back and give you some, maybe some wisdom based on experience.
00;25;18;25 - 00;25;56;01
Unknown
You cannot fake market timing. The market being on the wrong end of the market, no matter how experienced you are, is not going to be can to you doing the right thing at the perfect time is way better than doing the perfect thing. But in bad timing. I like that. So it's more about taking that action when the sun is shining than it is like waiting for it and getting all the ducks in a row.
00;25;56;07 - 00;26;18;06
Unknown
And then it's bad timing and you're like why can't well I did, I did everything they told me. I did everything that I could. And now it's like, oh well yeah you can't, I really like that. So you cannot fight the market timing and you really can't always wait for the ducks in a row. And Eddie, I wonder for all the people that have gone through node school, is it a lot of people that are more?
00;26;18;08 - 00;26;34;10
Unknown
I would say I don't know if it's a split down the middle. Is it more like a type action takers, or is there a lot of people that come in and they're the analyzers that the engineers? They're the numbers people I don't know. Like who? Who do you say that? Would you say it's pretty split? Because I'm not with what that statement.
00;26;34;10 - 00;26;55;23
Unknown
It's like when you when you have a training business. Yeah. You know, you when you have a football team, you have different players on the team. Right. As for sure. Right. When you have a training business, you have different people. Some people are sort of maverick. Yeah. And they're just going to go do it. And what you have to do is slow them down and give them the right sequence to go do things, the right path to follow.
00;26;55;26 - 00;27;17;00
Unknown
And we're just in love. You got to say, look, you got to follow this path. You can go your own way, but if you do, you're fighting what we already know is a truth. Yeah, we can be in the right tone. We can be. Hey, follow the path. We've already kind of figured this out. Yeah. If you're a super analytical person, right?
00;27;17;03 - 00;27;41;27
Unknown
The problem is, is that you overanalyze and you don't take action. And so we try to do it in the right tone of pushing somebody forward to say, you don't have to know everything to go do something right. And, and, and and we're we've been really good at like figuring out a way that they can see their way to the next hill instead of time and the very top of the mountain.
00;27;42;00 - 00;28;00;02
Unknown
Just make it to that next hit that milestone and you're going to get a result from it. And then you can go from there to the next hill. Yeah. Instead of saying all they can see is a mountain straight up, I love that and I love that you've been doing this for as long as you have. And so, you know, to look out for those things in the people that are coming through.
00;28;00;02 - 00;28;18;05
Unknown
So that's a that's very telling, which is awesome. I also think, like with what you had just said, when you cannot fight the market timing like the analytical people are fighting for, well, the perfect thing and they might miss the market timing where the other side, if they're a maverick, it's more like they're doing the wrong thing at the perfect time and that'll never work either.
00;28;18;05 - 00;28;36;11
Unknown
Like if you go out, my buddy, that'll work, or my the guru on the on Facebook said, that'll work. And you're like an awesome old dog like me or somebody like you that runs numbers for real estate investors every day. And you're like, whoa, wait a minute, wait a second. I hold their hold up there, partner. We gotta we got to do the right things here.
00;28;36;11 - 00;29;01;22
Unknown
And I'll make sure. And this is where Eddie's going to teach you the right things. He's going to make sure that, you know, not just the notes. But then if you need that help. Honestly, Eddie, it sounds like you're holding their hand now, which is what a lot of people want in today's markets because of the up and down, because of the uncertainty, honestly, because the options that people have and like you said, notes is one section that you've been in, but there's so many different ways that you can split up that note and be able to execute that note.
00;29;01;22 - 00;29;23;05
Unknown
It's like, okay, I want to make sure I'm doing this correctly and I don't have this deal blow up in my face or come back to bite me ten years later or whatever. So I love all that you're doing. Remember, if you're listening to this, it's note school.com/profit first. So if you want to get started there Eddie is someone that I trust that I recommend that I see at these events.
00;29;23;07 - 00;29;40;26
Unknown
Have met him multiple times in person and just honestly got to know him a little bit more personally and like even his children, like I, one of your daughters is like a professional is a ballerina. Is that a that is that. Yeah. I'm like, it's incredible. Like, if you just got to know Eddie's speed on the personal side, too, it's it's absolutely.
00;29;40;26 - 00;29;58;12
Unknown
I love your wife that like, just the whole experience of Eddie's speed. So I know I'm fangirling here, but it's like, go to node school. Dot com forward slash profit first. He's as genuine behind the scenes as he is on this podcast. Like this is someone that's authentic, that will help you. That is not like any other guru out there.
00;29;58;12 - 00;30;13;18
Unknown
He's going to get you to the end zone. He cares about you. And now I mean, good God, he's got a done for you system. So it's like there's no there would be no excuse. It's like you sign up and boom, you're going to have something happen, and you're going to have Eddie there and his team to be able to help you.
00;30;13;18 - 00;30;41;09
Unknown
So that's node school.com/profit first Eddie this has been awesome. Thank you for sharing your wisdom and just giving us that taste of like what notes are. So thank you so much. Thank you. And remember if you are listening to this and you are like making money but you feel broke, don't forget to reach out to us at simple cfo.com because we want to help you keep more of what you're making, no matter the exit strategy that you're doing, because there's always a good system to make sure you get your cash in order and that you keep more of it.
00;30;41;11 - 00;30;58;25
Unknown
Thank you for listening. Remember to go to note school.com/profit first and make sure to hit that you up. And if you're going to any of these events Eddie is very approachable too. So if you are going to some of these masterminds or events and you see Eddie, don't go up to him and say hi and he will for sure talk to you and he'll help you go to that next step.
00;30;58;25 - 00;31;15;09
Unknown
Thank you for listening and thanks for being a thank you, Eddie, again for being on. That's it for today's show. Be sure to subscribe, review and share this episode. If you're serious about financial systems and keeping more of your profit. Visit simplecfo.com to take your free discovery call today.

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